Excellent response, really! I would add that a) content is crucial, but equally important is the quality of engagement from followers rather than quantity that matters most... and b) having big numbers (unless it's in the multi-millions) really doesn't amount to much on many social platforms anymore because most followers/subscribers no longer receive notifications (e.g. YT, Twitter, FB pages)...I could also add the issue of bots to this list... they can be beneficial until they become inauthentic, spammy pariahs (e.g. Instagram).