I have to agree with javirid here. Steem/Steemit has such a huge learning curve already - there's not much here that's simple pick up and play and there are a large number of things that can be improved (don't get me wrong - I think this is fantastic!) for easier onboarding.

People understand "upvote" from the outset - I see the value of what you're saying from a branding perspective but when I put my 'new user' hat on, it's another thing I'd need to learn and another "Steem"-related term added into the headspace.