Who is our customer? and why is it important.
This is a question we should ask ourselves regularly.
In seeking to understand and meet our customers needs we should constantly be analyzing who our customer is.
Some area we should regularly unpack and seek to quantify are:
1.Demographics
- age
- gender
- marital status
- occupation
- income level
- ethnicity
- etc.
2.Organizational - Public or private sector
- trade or proffesional
- wholesale or retail
- etc.
3.Geographic - location
- population dencity
- area generalized attributes
- etc.
4.Psychographic - personality
- lifestyle
- interests
- attitudes
- opinions
- etc.
5.Behavioural - buying preferences
- brand loyalty
- benefit peferences
-etc.
As we constantly seek to understand more about our customers we will be better able to detect and adapt our offering to their changing needs. This will make it more likely that we will remain relevant in a changing environment and will also make it easier to discover new services and products we can offer to our customers. As we understand our customers better we will also be able to produce more accurate messaging, experiences and render more relevant support.
Knowing your customers is not enough, for exemple if i write such a post i will get a 10 c reward, not a $350 reward. It is also important to have good relationships.
relationships, context of sales process, expectations, etc. etc.
yes customer is very important to our business and customer service matters more than the price.A company with excellent customer service is more likely to get repeat business from customers. Consequently, the company will benefit with greater sales and profits.thanks to share with us @sme about customer,all points you have discussed here is great,upvoted and resteemed.
excellent advice, you are nothing without your customers. On steemit I apply this by considering who is the audience for my posts because those are my customers.
This is great, I have a start-up and this is gonna help me a lot.
I'm bookmarking this.
Great article @sme. You have analysed it all.your customers are the most important people in your business.knowing your customers needs at any point in time will boost your business.
indeed client is critical to our business and client benefit matters more than the price.A organization with astounding client benefit will probably get rehash business from clients. Thusly, the organization will profit with more prominent deals and profits.thanks to impart to us @sme about customer,all focuses you have talked about here is awesome,
This is nice.. Customers are the major reason why a business is set up in the first place.. Therefore irrespective of their age or genda or race they should be treated as a god whenever they are around... Nice one mate @sme thanks for sharing
Nice and in formative post. To follow the above mentioned rules one can achieve the goals and success in the business. Good post and great help for the steemians. Upvoted.
Dear your thinking is fine but we all are here so we are same thanks
Hi, @sme! Thank you for the post. How do you understand who your customer is? Do you hire investigators? Do you gather focus groups? Do you ask friends and families? Do you ask marketing professionals?
Every startuper and every businessman should understand who the customer is. Me personally as a part of startup team just think logically 1) what is the target auditory for my product? 2)taking into account specific advantages of my product specialise who my customer is. But the problem is that it's just my theory. If I fail the project fails also. Are there any opportunities to make sure my theory is accurate?