Got thinking about the process of 'mass adoption' and how this works, is a matter of Lobbying - see this is why lobbyist groups exist to influence government on behalf of big business...it's lobbing the ball up in the air for the easy hit....spoon feeding the particular narratives to shape perception...feeding the education necessary to shape the particular outlook required to support the vested interests of said 'lobbyists'

Now - here is the thing - everyone is a lobbyist in a way - because everyone is always voicing their knowledge about things - what is often challenging is to be able to balance and juggle and be willing to hearing and expanding the opportunity to increase pieces to juggle. What I mean is - there is often direction required and the outcome is not obvious - some visionaries can see the big picture potential of playouts - this big picture vision, is the first layer of educators - painting the picture...and pitching the ideas to the realist and practitivists who are in a way more grounded and down to earth in a sense of being more in touch with the next tier of education - and that is relating and explaining the big picture vision with the usage of analogies as a way of breaking down complex terms and 'difficult' vocabulary. It's a sort of brilliant math in communication being expressed....and by math i mean from the perspective that the language used to support broadcasting clarity in high definition is by making sure the vocabular...the language is super simplified as much as possible...in this way the information is able to be absorbed...concentrated...digested much more quickly....yet it will still be a process to substantiate indefinitely - because to go all the way - one must come back to the 'difficult' vocabulary and 'terminology' that was 'broken down' and 'simplified'. Once a base of support....a bedrock foundation has been created...it's way easier to build....because the standing support is solid.