be prepared for web 3
The Internet is reorganizing its stage, quickly developing new features. If Web 2.0 is managed by most large technology companies, they monopolize the way we communicate online. But now the technology of decentralization is challenging their superiority.
When creating a reliable online environment, privacy and control over online data are of paramount importance. As society merges with digital media, our digital identity becomes more important and defines the digital experience.
All this means that we need another next-generation network.
Web 3.0 brings decentralization over the internet and gives control back to users, and trust is guaranteed by a censorship-resistant decentralization system, rather than an elite few. In summary, Web 3.0 is an integrated web experience that targets a new digital experience by a system that is not reliable and does not require someone to trust it.
Let's look at the situation now to know what will happen next.
Web 2.0 Standard
Web 2.0 is based on user data. In Web 2.0, the goal of companies is to collect and distribute content as part of increased online interactions. As the Internet speeds up and technology progresses rapidly, the needs of users are increasing in addition to october performance. In Web 2.0, the interaction decried privacy and focused on collaborative digitization of user data.
Instagram Facebook, Twitter, Instagram or YouTube, as well as ready-made platforms, have created an infrastructure that encourages users to share common interests and promote the social web. However, the social web has caused behavioral changes in human interaction, which has allowed users to provide privacy and information to Internet giants. In Web 2.0, the influence of FAGMA companies is growing disproportionately, and this is perceived as a flaw in the current situation. Because it goes against the new digital property standards.
So what is Web 3.0?
Necessary Features of Web 3.0
The Internet has never stopped developing, and blockchain technology has expanded the reconfigurable possibilities of the new World Wide Web. Google CEO Eric Schmidt stated that Web 3.0 is a "series of composite applications" focused on artificial intelligence (AI). In fact, Web 3.0 can be achieved not only with artificial intelligence, but also with various complementary factors, such as:
Network interoperability
The new Net economy
Semantic web
Data Privacy
Network interoperability is a prime example of how the new web will work. In Web 2.0, interaction is based on a single set of data that is inaccessible and opaque to other parties. Blockchain technology challenges this old standard by creating a transparent and auditable network.
More importantly, all data collection and input are immutable and cannot be changed by either party. Therefore, Web 3.0 is a system that does not require someone to be reliable and is available over the network. The network is open to both parties, because it keeps a set of original data for each participant in the blockchain. As a result, projects developed in the same ecosystem can interact with data through distributed connectors, facilitating the unification of data and resources.
The new net economy is a transition from a rental economy to an owned economy, and digital assets are used and viable over a decentralized network. In Web 2.0, digital assets belong to the platform itself and are not transferable or valuable outside the scope of the platform. This means that funds invested in digital assets have depreciated elsewhere.
Digital tokens through blockchain can help design a new digital economy in which digital assets can use and store value and have benefits beyond a single platform due to their interoperability features. Users can create and own assets themselves and easily transfer them dec platforms and even dec networks through chain-to-chain communication protocols. Artists are being rewarded with a new financial model for their creative activities. For example, the third-quarter revenue of Open, Ethereum's largest NFT sunday, reached $ 10 billion.
The Semantic Web is an extension of the World wide Web, where dec and machines can better filter and organize data to create more effective search engines. In october, the semantic web is a network of "integrated and unified meaningful data" that allows machines to read and understand data and follow meaningful instructions based on the data.
In the new context of the Internet, the ability of machines to read and understand data will ensure the growth of the Internet of Things, where each machine can connect and communicate with each other through a decentralized network. In Web 2.0, this behavior is planned and executed partially, but only within a closed network. All this will make it easier for machines to understand us humans.
Data privacy is currently a major flaw in Web 2.0. Users give up data and personal information in exchange for access to an interconnected digital experience. Therefore, Web 3.0 helps users maintain ownership of the data and receive appropriate compensation for the data. However, privacy cannot be implemented without a blockchain-like catalyst that ensures the secure storage of everyone's data in an immutable decentralized state.
How Do Companies Participate in the Web 3.0 Migration
The Web 3.0 revolution is a marathon, not a sprinter. Companies that have mastered the field of Web 2.0 have also begun to realize the recent deployment and its importance. The key to digital space hegemony is early adoption. Web 2.0 companies have the advantage of an established user base, which will affect the success of many future platforms.
These companies are already testing and implementing Web 3.0 features. Of course, Web 2.0 companies can better integrate new features and move to a new internet path without problems, as users are already familiar with UI designs.
Twitter is the most actively moving company with an incredible hope for a decentralized new web. For example, Twitter has implemented a feature that allows users to reward their favorite creators using all kinds of money, including cryptocurrencies. In addition, Twitter plans to introduce a new authentication feature that allows users to claim ownership of their NFT profile photos.
Meta (Facebook)
Facebook is drastically changing its business strategy and has invested heavily in Metavus after changing its mission to Meta. However, it is not similar to Metabus Web 3.0. This is due to the fact that it is based on a separate feature that does not take into account the applicability of Web 3.0.
Facebook's participation in Metavus led to the re-establishment of the company's value. Facebook has previously introduced its own stablecoin diem and briefly touched on the concept of stablecoin, but only caused unwanted negative controversy. Now, Facebook has launched a Novi wallet that allows users to send Paxos stablecoins. Interestingly, the company decided to implement Paxos in partnership with Coinbase instead of DIEM.
Cryptocurrency Reward Platform
Steam was introduced as an alternative to ready-made social media platforms using the cryptocurrency reward model as early as 2017. Steam was the first decentralized open source blog to reward users' contributions. Simply put, each post resembled a Reddit bulletin board, where Steam tokens were purchased through a common user agreement.
Protocols such as DEIP have gone a step further by implementing stand-alone protocols and blockchains for creators. DEIP offers a range of tools and economic models for creators that automate rewards and earn much more than a centralized platform.
Reddit is interested in new areas of the Web 3.0 network, in particular, games. Reddit's job search highlights that the platform is looking for experts to help create and manage a new NFT sunday. Even more interesting, Alexis Ohanian emphasized that blockchain game creators are committed to integrating and acting as intermediaries. For example, we are filling out the B2B marketing staff to guide blockchain games.
The advent of Web 3.0 offers a new way for us to take advantage of technology as society transforms into a digital-centric state. Companies ready for Web 2.0 have started to deal with this new form of internet ideas, and some are willing to change their business models to engage users in new and meaningful ways.
Web 3.0 is a desirable ideal and development that all digital platforms should strive to achieve. Web 2.0 failed because it concentrated most of its power in the hands of a few people. Therefore, web 3.0 developers and defenders should not make the same mistakes and correctly handle and implement the currently live Internet.
Source: Tech Times, "How Web2 Companies Can Participate in the Web3 Revolution