Facebook Ads for Utopian.io
Introduction to Utopian.io
Utopian.io is a platform that people can collect rewards as a result of contributions to the opensource projects. This contributions grouped in many categories such as visibility, suggestion,translation, graphics etc. You can contribute an open source projects’ software development or visual development etc. And you can get rewards by doing these contributions to the open source projects. It is connected with the steem blockchain. Lastly, Utopian.io is a very quality based platform. They do not welcome spammers and people who has bad intentions such as only trying to get rewards and does not care about the quality of the contribution.
Benefits of Utopian-io
Main reason is of course rewards but also there is a family environment which is created by a community that is trying to help to grow open source projects. I think there is a bigger goal than rewards and I personally believe that Utopian-io will be the most valuable platforms about open source projects. Second reason is the quality and updates; if there is something wrong, the managerial staff is making meetings like biweekly and discuss a solution about the problem. Even if there is no problem, still community discussing about how Utopian.io can proceed better.
What ads channel I used ?
I choosed Facebook for promoting. It is the good idea that promoting open source projects by way of Facebook. Therefore I created Facebook page to support growth of this kind of open source projects. Here as you can see my Facebook account and Facebook page.
Audience
I have reached 1,100,000 people China, addressing all men and women that their ages between 18-65. Due to many advantages of Utopian.io for the open source community , I wanted to introduce this platform to people in China with my ads. Because of features of Utopian.io, Chinese people would like to use it and that is why I wanted to target this audience. I targeted people who are interested in tags like Open-source software, Reward system, Social network
Activity
I made an advertisement on facebook to reach this program to all the people in the China. With this facebook page, thousands of people have seen my ads. I also opened facebook page for ads from facebook account. I did this post on facebook page and I tried to reach this open source program by targeting all people in the China. You can see my post here;
Post Result
I budget 27,10 Turkish Liras fort his ad and spend all this money for this ad. 5603 people reached Telegram thanks to my ad. 21 of these people clicked post. 20 of these clicks are link clicks and rest of them are 1 other clicks. Also this ad got 43 likes, comments&shares. Here you can see post result;
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