The advantages of using @BlockPress are many. Search Engine Optimisation might not be amongst those benefits, unless you fork the BlockPress interface and support it with back-end code. Once we have reached a certain level of development, I might even do this myself.

Also, BlockPress plans to include other modules for content from other sources. It already includes support for loading html formatted content. A @bitshares based fundraising module is a possibility, and something I plan to implement once the steem module is finished. These modules can coexist on the same site. Also, non-blockchain API based content modules can be added. Google maps for instance. Full instructions for theme and module creation will be added shortly.

However, to be clear, the things that front-end-only BlockPress currently makes possible:

• Theme it how you like.
• Include direct links to users and tags you care about or wish to monitor.
• Create a 'forum'.
• Hosting a personal steem based blog website on a free web server, such as WIX. No back-end code needed to run blockpress.
• I haven't tested this yet, but it should be possible to host on IPFS.
• Could be hosted on github pages. Again, not tested, but in theory it should work right now.
• Create a private site on your own localhost, for easy monitoring of your favourite steem accounts and tags.
• Add direct links from profile pages to steemitboard, steemreports and other analysis tools. Or from post pages to steemd or steemdb. Or where ever. Themeing is easy and powerful for anyone with html/css skills. No programming knowledge required.