Behind the technological sneakers Adidas lined up lines

Annually for a fresh smartphone from Apple lining up huge queues, and for many it has already become the norm, and for some, and at all the annual ritual for the purchase of the phone. But not only Apple is able to get people to crowd around the shopping center for days.

For example, recently in Germany in the queue for technology shoes from Adidas people were ready to stand more than a day.

According to the information available at the moment, the total number of pairs of sneakers that are on sale does not exceed 500 pieces.

The issue is timed to the 90th anniversary of the Berlin transport system. Even the company-manufacturer did not expect such an excitement, and because of the high demand in the implementation points formed large queues.

As noted, the first buyers came a day before the official start of sales, to take a place in the queue for the purchase of sneakers. And because of the cold weather, many of them slept in tents and sleeping bags right on the street.