Anrike, check out this documentary if you haven't already seen it.

In today's world the most common form of power is having spy data on somebody else. And it's a very strange form of power, it's different than earlier historical forms of power. Power has usually meant the threat of violence, what happens when you say, well "ultimately if you don't do this, I'll hurt you". And it might be indirect, it might be complex, but that's how it works.

The new kind of power is different, it's a very gradual form of power. Somebody saying "hey, you can do what you want, but I am micro-managing options so very gradually I'm steering you to what I want; I'm very gradually influencing the financial decisions you make, the commercial decisions you make, the education decisions you make, all kinds of things, so very gradually I'm changing the world so I make myself richer and more powerful. So, it's a new kind of power that's very sneaky and gradual.

But, the thing about gradual power is it compounds, like compound interest. If somebody can use spy data about you to just change your decisions, to give me .1% advantage every year, it accumulates until suddenly I'm very rich and you're very poor. So, that's the new kind of power. It's very subtle and that's what it makes it so important that we understand it and why it's so important that we change it.