Apple's iPhone 7 to Hit the Market in September as Shares Rise to fall again

Apple Inc (Symbol: AAPL) holds to its promise that the things human beings love to do are always dynamic, more fun and more expensive than ever. That mantra reflects in Apple's latest generation of iPads and iPhones. The tech giant's shares have also risen following the better-than-expected second quarter 2016 results.

iPhone 7 to hit the market in September

Apple will release its next iPhone on September 23 according to leaked information by AT&T Inc. The new iPhone 7 is quite similar to iPhone 6 models that first appeared two years ago but features a stronger camera. It will come with a 5.5 inch or 4.7 inch display, and a home-button that is pressure sensitive. Controversially, iPhone 7 will not have the 3.5 mm headphone jack.

Apple removes the gun emoji from its iPads and iPhones

The gun emoji that is liked by many was an emoticon resembling a six-shooter and a squirt pistol. Apple replaced it with a water gun.

It is likely that Apple's decision on the gun was influenced by the #DisarmTheiPhone campaign led by New Yorkers Against Gun Violence, a civil rights group. The campaign was aimed at convincing Apple to do away with the pistol cartoon, thereby preventing people from sharing that handgun image through their phones.

Warren Buffett buys more Apple shares

Warren Buffett's Berkshire Hathaway just increased its shareholding in Apple by 55 percent. This comes three months after Berkshire started to invest in the tech giant. Buffett now owns about $1.5 billion worth of Apple stock.

Apple stock rally following better-than-expected Q2 results

Apple's shares (NASDAQ: AAPL) have improved 13 percent since the company reported unexpectedly better results on July 26 for the last quarter. The shares are trading at $109 now, up from $97.5 before the results were released. The stocks are capable of going even higher, up to $125 and beyond.

However, according to the long-term Apple analyst, Toni Sacconaghi of Berstein Research, sales for the next quarter will drop 4 percent from last year. Sacconaghi says the drop may happen because new iPhones are not expected to go on sale until the last fortnight of that quarter.

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