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Headshot of Joan E. Solsman October 24, 2022, 8:03 a.m. PT, 3 minutes, read Netflix selections on a phone screen Netflix started testing account-sharing charges in Latin America after its global membership fell for the first time in a decade.
James Martin/CNET Netflix is working harder to get freeloading viewers to pay for its services:It will implement a system that adds fees to "extra member" subaccounts when people outside of one household use the membership, and it will start charging accounts for password sharing at the beginning of the following year.When it confirmed the plan on Tuesday, the company did not specify the cost of these new fees.However, this change is already being tested in a few Latin American nations, where Netflix is charging a fee approximately equal to one-quarter of the cost of a Standard plan for each additional member.
Each additional member subaccount in the United States would cost between $3.50 and $4 if Netflix continued to follow that policy.
Additionally, Netflix is likely to limit the availability of these "extra member" fees to its $15.50 per month Standard and $20 per month Premium plans, which both permit multiple simultaneous streams, if it adheres to the standards of those account-sharing tests.
In the tests, Netflix has not provided an option for the "extra member" fees on its Basic plans.You can only watch one stream at a time with Netflix's $10 Basic plan and its $7 Basic with Ads plan, both of which will be available next month. This makes it difficult to share accounts.
After the fees are widely implemented, Netflix did not specify how it will enforce unpaid password sharing.
Netflix began experimenting with ways to "monetize account sharing" after recording its largest subscriber losses ever earlier this year, after years of being relatively permissive regarding password sharing.Next month, Netflix plans to introduce advertising-supported cheaper subscriptions in addition to the password-sharing fees.
Nearly all of Hollywood's major media companies poured billions of dollars into their own streaming operations as a result of Netflix's dominance of streaming video and years of unstoppable subscriber growth.A slew of new services, including Disney Plus, HBO Max, Peacock, Paramount Plus, and Apple TV Plus, emerged as a result of these so-called streaming wars.The number of services you need to use, and frequently pay for, to watch your favorite movies and shows online has increased as a result of the abundance of streaming options.
Netflix is pursuing strategies it had dismissed for years as it feels the heat of intensifying competition for your attention and subscription.
Netflix's password-sharing fee system appears to be based on one it has been testing for about six months in Chile, Costa Rica, and Peru.
Netflix launched a profile-transfer feature, which is a crucial component of the password-sharing fees tested in Chile, Costa Rica, and Peru, the day before announcing its plans to expand the rollout of these account-sharing fees.A shared Netflix account can transfer a profile's watch history and recommendations to a new, separate account using this feature.The new account can then sign up for its own membership or be added as an additional member to another person's Standard or Premium subscription plan.
Netflix announced in July that it would be evaluating a different strategy in Guatemala, Honduras, El Salvador, Argentina, and the Dominican Republic.The primary residence of an account was determined to be the membership's "home" by this test.The service would prompt the account to set up and pay for additional "homes" if it detected streaming at any additional households for longer than two weeks. The number of additional "homes" you can add is limited by how much you already pay for Netflix.Netflix appears to be using the other model it tested instead of this one.
Also see 10 Ways to Save Money on Streaming and How to Cut the Cable TV Cord in 2022. Learn more at Streaming TV Insider. Why You Can Trust CNET? Our award-winning staff carefully researches and tests our top picks as well as the products we cover.We may receive compensation if you make a purchase through our links.The reality dating show Love Is Blind will return for season 3 of Netflix's Love Is Blind, according to a review ethics statement.The pods were made in this way to make it easier for cast members to get together.
Headshot of Erin Carson, taken on October 24, 2022, at 9:21 a.m. PT. 4 minutes to read Cast member Nancy Rodriguez sits on pillows and a blanket on the pod floor.
Nancy Rodriguez, a contestant on Love Is Blind, settles in to her pod.
Netflix ClubsParties.Team volleyball.Apps for datingThe question of where people meet is crucial for singles.
Is it true that I will meet my wife in a grocery store?Cole Barnett, a 27-year-old realtor who competes in the third season of Love Is Blind on Netflix, asks.Regardless of how frequently he stalks the aisles of his local Trader Joe's, observing both the frozen Thai vegetable dumplings and the ring fingers of other shoppers, the expected response is no.
As a result, 29 other single people, including Cole, have apparently chosen not to look for love in a crowded club or bustling bookstore.Instead, they've entered "pods" big enough to fit a couch, and all of their expectations are that the person on the other side of a blue wall with a soothing swirl are good candidates for marriage.
"There's something about the pods that really just allows people to be incredibly vulnerable," Love Is Blind Executive Producer Ally Simpson stated.
This week, Netflix released the first four episodes of Love Is Blind's third season.For those who haven't seen the memes, the show puts single people in their 20s and 30s in pods where they can talk to each other for hours without seeing each other.That is, until they get engaged.
The show looks into whether or not people can fall in love without having to worry about things like age, height, or weight.The majority of the cast is conventionally attractive, which helps.)The engaged couples spend time in shared apartments at a resort after they do meet in person and ideally make it to the altar.There have been four marriages since the show began in 2020, with two of them ending in divorce.However, dates in the pods are where it all begins.
The design of the pods has two primary objectives:They cannot be distracting and must feel at ease.
One of the aforementioned gray couches, which are typically rounded or squared off, and a circular ottoman sit on a long strip of dark red carpet in each octagonal pod. The color red is a nod to love and romance.The pillows are typically a mix of earthy browns and reds, and the walls have a velvety appearance.Each pod has snacks hidden away, which you can't see on screen.
According to Simpson, the design of the pods has two primary objectives:They cannot be distracting and must feel at ease.
Over the phone, Simpson informed me, "We want you to get in there and feel at home, feel like you're on a date, and just be a comfortable place that you can settle into for a long, long time -- they talk for hours and hours."
An aerial view of the pods is shown in love is blind season one episode 1-00-07-40-19-1.jpg.
Netflix There are definitely some daters who get along well.Even though the majority of them initially enter the pods in silky semi-formal dresses and three-piece suits, they eventually transition into athleisure attire, carrying their blankets and the well-known golden metal goblets.Sitting on the floor or sprawled out on the couch replaces the traditional posture.or jumping jacks, as in the case of Raven Ross, a pilates instructor who is 29 years old.Even though there isn't much furniture in the pods, the cast can ask the producers for anything from nachos to facial skincare masks to more elaborate themed dates.Ross brings in yoga balls (and later an exercise band) for her and her date in the first few episodes of this season.The cast could listen to music together while wearing headphones in a silent disco.In fact, Simpson claimed that a beach-themed date with beach chairs was omitted from the season finale.
According to Simpson, "If you're going to marry someone, you want to know that you can have fun with them."Do we have a connection through the music, as you ask?Is she particular about the sauce that she receives with her sushi?In an effort to learn as much as you can about one another, you want to create those experiences."
Talk to the wall Although the pods' overall color scheme is fairly muted, each pod has a distinct bright streak of color.The blue wall in front of the couches kind of glows and swirls.According to Simpson, the idea is to help the daters feel more connected and less like they're just listening to someone else's voice through a speaker, as well as to represent the energy of the person in the pod next to them.She stated that the producers of the show have sat down and examined the wall to determine whether or not it feels right.
Simpson stated, "You might feel like you were all alone in that room if it was just a blank wall."The wall's blue color appealed to them because it was inviting without being distracting.
Most of the time, when it's time to propose, the couple gets off the couch and stands in front of each other through the blue wall.
Cole Barnett, knelt before the blue wall on one knee.
In front of the blue wall, Cole Barnett makes the proposal.
Netflix No matter how eagerly the couples are to escape the pods at some point,