Jago Ray 2.0 will give boost to pre-activist campaign in India

India, June 22, 2017: Tata Tea started Jago Re in the beginning of this year before jaggai ray 2.0 alarm was launched, through which people were urged to take action before any kind of accident. Now this campaign is entering the second phase, in which people are being urged to lead the changes that they want to see. The reactive tendency of the people was demonstrated in the first phase of the campaign and the concept of pre-activism was introduced in a new form of activism; the second phase aimed at encouraging the country's oppressive issues- women's safety and sports Signing of the prayer letter is to motivate people for pre-action and behavioral changes.

Tata Tea believes that serious issues related to safety of women can not be eliminated till the root causes of this problem are eliminated, which are above us. Due to lack of respect for women and considering them as weak, there is an important reason for violence against them. Therefore, this grace of Tata Tea should be made compulsory under the gender sensitization of schools and courses in the schools so that it can be taught to the children that men and women should respect equally both. After each prayer letter, parents will be sworn that they themselves will adopt gender sensitivity and give their children education.

For sports, Tata Tea believes that there is a need to create the first sports culture in India and only then can we expect to create a great sports nation. Tata Tea appeals to the people to take part in it and cooperate with at least one local sporting event and take their children to these levels at any of these sporting events.

Responding to the new phase of the JagoRay 2.0 campaign, India's Shushant Das, Regional President of Tata Global Beverages - said, "The problem can be overcome at the initial level on pre-activation. We need to make changes in this vision and encourage children to take part in sports for their overall development and even to adopt them as a viable career choice. "

Dr. Ranjana Kumari, who is the Director of Women's Research Center (CSR) on this issue, is the President of Women Power Connect (WPC) and an all India woman of India's only lobbying organization.

Stressing the game, India's first woman gymnast Deepa Workman also asked people to promote the game. Deepa is an artistic gymnast, who represented India at the 2016 Summer Olympics.

In the end, Shushant Das, Dr. Ranjana Kumari and Deepa Karmakkar signed the petition and asked for further expedition.