Yeah, ads drive the entire arts and entertainment industry, social media is now part of that industry. To me, this platform looks like a magazine rack. Attractive headlines with fancy pictures grab the eyes and the promise of something interesting inside is evident on the surface. Placing the ads on the cover of these magazines means nobody knows which one to buy. Yup! They've done it backwards and not only backwards, but backwards for an incredibly long time, without even realizing it, even though a few people have been pointing it out the entire time. No owner of a magazine rack would allow anyone off the street to come in and fill the slots. Those slots get filled with material that has a proven track record. The community decides, the fans of that material, high ratings; not work that doesn't have ratings at all.

Think of a top 100 independent artist music list. If that artist in the #1 slot was terrible and only got there because they spent millions to purchase every album instead of the public spending millions, would that artist be a success? No, and if the list was consistently filled with junk, the public would stop referring to that source for new music.

That happened here. People now pay to be on a list many refuse to look at. That problem only gets worse, not better. It doesn't fix itself.

This is really basic stuff and it's baffling how these simple concepts slip through the cracks here.