I don't consider us "normal people" though. We are content creators. We are able to read, understand and make comments, that also make sense. We know the difference between good content and shit.
This is not something you can say about everyone - a fact, that you can observe in even the comments coming in to this post. "Normal people" don't even read, what is being said here nor do they understand.
I don't believe, that everyone can be thought to create content. The numbers and experiences from other social networks show something different. I don't even think, that we need to educate people to become content creators either. What we need, is more clarity what the different roles are and what we can (and can't) provide for these different roles.