Pros:

1. It is a free app
2. It has lots of SMS templates for users
3. Users can set call notification feature
4. Users can receive phone battery level alerts while using the app
5. It can be integrated with Gmail to send instant messages
6. With the pro version, one can schedule msg sending automatically
7. Users can send maps, web pages, and photos to their friends
8. One can edit photos with different effects right on the app

Cons:
The free version is full of ad display that interrupts the experience