My honest opinion is that what ever happened Justin he had a oportunity to make something big in crypto.
But he didnt think a same way as we think even he call himself a businessman.
If he is a wise businessman than he invest lil bit more in steemit he help to get exchanges listing steem and onboard new people. Than his "investment" he can sell for much much more.
But what we see now is somerhing crazy.
There is no logic in that what he is doing.
Or maybe i miss somerhing and he is something like George Soros 😁