Wow... This is an interesting one.
In my country we barely or do I say never have such project ongoing in universities...

Sport has always been an extra curricular activity and nothing more than that.
If a team crosses to play with another university team and receive a token for winning or anything, that token becomes the income of the team and they spend it within themselves on their sport equipment and individual expenses.

Also, the school never recruits or admits students who they feel are good players to enhance their winnings because we do not have a course of study that basically focuses on sport activities just the Physical and health education and that is a general course for alot of things. So sporting is just an activity that good players from different faculties engage in and represent the school.

We barely even have standardized equipment for knowledge, where on earth do we get such huge amount of money to invest on college sports?

It's a good thing to know that other countries do differently in their sport activities and see it as a way of earning income.

I think I'll have to research properly on this. Thanks for sharing this vital information.