I think it's counter-intuitive to use the term SJW, in pretty much all circumstances. To me it's a sign of weakness that you have to resort to name calling instead of just debating the issue at hand.

Perhaps the same with the word racist or nazi, also something that's been used to silence honest discussion. Not in all cases of course...

I really wish some people would grow the F up and have a normal discussion. Attack someone's arguments, not them as a person. That goes for all sides.