What a Video Wall Can Do For Your Business

in #smallbusiness5 years ago (edited)

Video walls are multi-monitor setups used to display one large image, typically for some sort of video display. Instead of using a projector or one large LCD, these setups can push image capabilities with a higher pixel density and the ability to create irregularly shaped displays. It’s also arguable that colors are more precise than using very large LCD monitors.

Why My Business Could Use a Video Wall?

Let’s say you want a storefront window display to grab the attention of city-goers. It would be great to utilize the foot traffic in a busy with video promotions, but you probably don’t have the floor space or outdoor clearance room to use a projector, and one giant LED-backlit display is pretty expensive.

This would be a good case in which an LED video wall from Leddisplayexpert would be more practical. You can put it up against a window, wall or the middle of the room without affecting the image quality. On top of that, it is usually more expensive than a giant screen, including the cost of upkeep such a massive display may cost.

Projectors may have a lower up-front cost, but that may be eaten away by its high electricity usage. The technology with video walls is also getting more power-efficient while projectors have pretty slow progression and are diminishing in popularity. The viewing angles are also not-so-great and you will have the adjust the lighting of your shop to accommodate the picture.

A Better Viewing Experience

LED-based video walls are getting even better with its ability to scale and deliver seamless images from any angle. There are even touch screen models that enable interaction from customers so that it can be implemented in things like kiosks, information booths or interactive presentations. More possibilities are being unlocked with the natural progression of this tech.

Upgrading from old LCD technology also has the benefit of having crisper colors and true black that LCD monitors could never really achieve. Having such crisp colors would especially be handy with outdoor displays or events where your presentation has to compete with other visuals.

No More Gaps

The biggest annoyance with presentations using video walls was how they were piecing together multiple screens into one video. It seemed tacky, obstructive yet that’s pretty much all that was available. This was even worse when video displays where made up by blocky CRT monitors, although there wasn’t much of a choice back then.
Oldschool Video Wall
An old school video wall presentation.

As you can see from this post by www.leddisplayexpert.nl, modern implementations of the video wall are much smoother and appealing to audiences. Be sure to upgrade your equipment accordingly, unless you are OK with those old school, blocky setups with black gaps in between.


Whether you have an upcoming presentation or you want a permanent video fixture for your store, be sure to check out https://www.leddisplayexpert.nl/ to see if something fits your budget.

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