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RE: Would You Be Happier with Silver or Bronze Medals?
Why would you feel more sad the closer you get to your dreams? It doesn't quite make sense, but then again, the way the mind works often doesn't make sense.
That's the kind of thing they were studying, why we make systematic mistakes that are not sensible... especially useful in understanding economics. Even statisticians will take a bet they know is wrong statistically because they are often concerned with regret more than value