That is partially related to generation gap i would say. Our ancestors like to be bound to certain stuff because they have invested and spent their life in that so cultural appropriation become an embodied experience for them..
On the other hand, they havnt invested and followed their lives on the norms of technology so they feel easy to get through technological appropriation.

In order to be comfortable with cultural one they need to understand the same thing. Culture isnt an inheritance, its a product same as technology. But, it gets hard to understand this concept to them and at then end we keep reproducing the norms