PLAZA PLATFORM: PRESENTING E-COMMERCE IN ANOTHER NEW DIMENSION

Lifestyle literally means the interest, opinions, behaviours as well as behavioural orientations of an individual, group or culture. In the ancient time, the lifestyle peculiar then was the traditional way of life due to the absences of technology and this traditional mode of life was evident in all they ever did then from mode of food production. Commerce which is basically the exchange of goods and services in this ancient time also was done in the traditional way due to the fact that there was no medium of exchange so the popular means they used then was the "trade by barter system" where someone exchanges what he or she has for what he or she lacks they did not exchange for what they lack and not for any monetary equivalent. This carried on till they progressed to the use of ancient commodity which they generally accepted as a legal tender till the birth of technology which paved way for the commencement of the use of printed notes or currencies as a medium of exchange.
Since the birth of technology, it has changed the world in general from the traditional mode of life to a more sophisticated and advanced mode of life. Technology change the traditional way of commerce as we know it in the ancient times and this also lead to it's full scalability. Ever since technology has still be going through series of advancement and thus producing positive effects in all the fields in which it is applied. Advanced technology transformed the modern way of commerce (exchange of goods and services ) to a more advanced one which is know as E-commerce.
E-commerce is the exchange of commodities and services in a larger scale over the Internet and it cuts across mobile commerce, electronic funds transfer, internet marketing, online transaction processing etc. But in as much as commerce which is the main context of this article is said to have advanced to E-commerce, technology is still on the verge of turning E-commerce to not only a more advanced but also a more sophisticated form of commerce and this it tends to acheive through the introduction of the blockchain technology system and the platform bent on making this a reality is no other than the PLAZA PLATFORM.

PLAZA PLATFORM
Plaza is a platform which focuses on offering a state of the art freedom of lifestyle. It is a platform designed on blockchain technology system with the ideology of bringing revolutionary changes to the e-commerce industry. It promises to offer users the ability to conveniently as well as quickly browse or surf the internet to shop for goods and commodities with the best deals anytime of the day and from any part of the world. It tends to use an Ai system to offer it's users the convenience it promises and coupled with that, it will also offer users a secured way of making cryptocurrency payments, privacy and also saving options and with
a sensible flexibility it will enable users to enjoy the products within their favourite neighbourhood vendors by using a payment system which is basically familiar to everyone. By doing all these, the plaza platform will thus eliminate all the challenges of the current e-commerce industry and in return offer and effective and efficient full scalable industry.

CHALLENGES FACING THE CURRENT E-COMMERCE INDUSTRY
Though e-commerce is the advanced form of commerce, it is however said to be faced with certain challenges seen as major factors hindering it's full scalability and the include:

I. THE INEFFICIENT NATURE OF THE CURRENT CENTRALISED BUSINESS MODELS :
Under this context three major factors are eminent:
a. Higher costs passed on from sellers to buyers:
During purchase on platforms like: Amazon, Ebay etc. The seller transaction and payment fee is said to equate to approximately 25% of each of the purchase and this in turn triggers a lower margins for seller and also higher prices for the buyers or consumers due to the fact that the sellers tends to transfer the cost to the customers.
b. PRICE HIKE BY SHAREHOLDERS AND EXPENSIVE INFRASTRUCTURE: The annual expected returns for shareholders are said to be cut short due to expensive infrastructures put in place to help run the industry. Infrastructures like: servers, data ware house, employment requirements, real estate advertising costs etc.
c. HIGH COST OF PAYMENT TRANSACTION DUE TO THE PAYMENT PROCESSOR:
Structures or platforms like paypal,visa etc are the backbone of the e-commerce platform in terms of payment transactions and they do make alot of profit from it and as such they do not see the need to adjust the system cause it might cause a drop in the profit.

II. LOSS OF PERSONAL PRIVACY THROUGH BIG DATA:
The major concern here for most people who have lost interest interest in considering using e-commerce platforms is due to the issue of security and privacy which is not really a sure guarantee when it comes to most online platforms. Even certain platforms also keep track of what customers access on their platform which they save and as such use the data to offer recommendation for other users who access the platform in similar way to the previous user.

CHALLENGES FACING THE CURRENT CRYPTOCURRENCY MARKET.

I. MAKING PAYMENTS WITH CRYPTOCURRENCY IS NEITHER INTUITIVE OR EASY:

Traditional mode of payment though it is easy but one of its major disadvantage is that it incurs higher prices when using this mode of payment transaction like use of credit cards though many people is however conversant with it.
But the use of cryptocurrency is not easy like the normal or traditional mode of payment. When making purchase or payment with cryptocurrency a single mistake in maybe the wallet address may lead to loss of asset because it will be sent to another user altogether.

II. THE GENERAL ACCEPTANCE OR ADOPTION OF CRYPTOCURRENCY DEPENDS ON GENERAL USAGE:
Computers during it early stages was only used by corporations, offices as well as organisations and after adoption of a user interface, it attained it's full scalability thus same approach should be applied also in the case of crytocurrency. For cryptocurrency, a first-hand experience coupled with an easy to use system with a familiar environment favourable for such will offer the required break through and anything less than that will hinder the full scalability of cryptocurrency.

III. MINING ACTIVITIES IS NOT MADE AVAILABLE FOR EVERYDAY PEOPLE
Cryptocurrency mining requires a lot of factors from time, money as well as the right and appropriate infrastructure. Mining does not only end with purchasing the adequate hardwares for the mining activity, it also involves making proper arrangements for the proper running of the hardware like electricity which is essential for the proper running of the hardware.

SOLUTIONS OFFERED BY PLAZA TO HELP SOLVE THE CHALLENGES FACED BY THE CURRENT E-COMMERCE INDUSTRY

A. SOLUTION TO CHALLENGE (I):
The PLAZA platform focuses on solving the issue of inefficient nature of centralised buisness model which the current e-commerce industry dwells on by enabling users to sell goods and services directly to consumers thus bypassing the normal activities of middlemen thus reducing or minimizing cost.

B. SOLUTION TO CHALLENGE (II):
The plaza platform aims to solve the issue of loss of personal privacy through big data by offering an alternative for all the stakeholders that wish the status quo that is the way things are been done is not so. The plaza platform aims to leverage on a technological model that will alleviate the fears inherent and also unleash the full potential of online related activities.

SOLUTIONS OFFERED BY PLAZA TO HELP SOLVE THE CHALLENGES FACED BY THE CURRENT CRYPTOCURRENCY INDUSTRY

A. SOLUTION TO CHALLENGE (I):
In as much that the use of cryptocurrency for basic payment transactions is not easy or that well laid out, the solution offered by the plaza platform is to ensure that all the registered users on the platform posses the plaza wallet which will be linked or synched with a PlazaCard thus making it convenient for users.
B. SOLUTION TO CHALLENGE (II):
Although the general acceptability of cryptocurrency depends on basic as well as general utility the plaza platform aims to make it a reality that the cryptocurrency will be used in the day to day life activities by issuing users with a plazacard which will operate in the same manner as the well known debit card issued by banks which everyone is conversant with.
C. SOLUTION TO CHALLENGE (III):
The Plaza platform aims to bring cryptocurrency mining down to the common man by by providing a cost effective as well as a knowledge free mining device which can be used by anyone to enable them start earning PLAZA even when they are asleep.

PLAZA TOKEN:
The PLAZA token is the name which the utility token of the plaza platform will bear and it will be designed on the Ethereum blockchain system and thus will be an ERC 20 compatible and it can be purchased either within the platform or out on the external market.

TO KNOW MORE ABOUT PLAZA PLATFORM

Join the Telegram Group: https://t.me/plazatalk

Follow on Twitter: https://twitter.com/PlazaSystems

Follow on Facebook: https://www.facebook.com/plazasystems

Follow on LinkedIn: https://www.linkedin.com/company/plaza-systems/

Follow on Medium: https://medium.com/plaza-systems

Website: https://plaza.systems/

Whitepaper: https://plaza.systems/whitepaper

Writer's Bounty0x Username: Kay