PHOTOGRAPHY AND PSYCHOLOGY. Little Game Of The Mind

Photography is fundamentally a relationship between the photographer and the viewer. Nothing more, nothing less. At its core, a successful image is about communication: it must tell the viewer the photographers’ intended story, through an entirely and solely visual means of communication. Forget captions and titles, they inevitably get orphaned from their parent images, and thus an image must be strong enough to stand on its own and clear enough to tell the intended story without the support of text. Even more importantly, the visual portion has much more immediate impact than the text — simply because text requires conscious processing; images don’t. (And what if your audience doesn’t read that language?