I wanted to write similar post about reviews, but concerning unpacking. Why is this so important, that most of the clip guy just looking at the box, or unpacks the things(phone, instruments, anything). F.e. microphone. I saw many movies when guys were just talking about mic, unpacking it, and that's it. Without any voice recording from this mic, what I think is the most important!
Some people enjoy the packaging and even keep it - as if it's part of the product. Apparently there are enough of them to warrant these videos. Or maybe they just want to know what's included with the product. :)