Yeah, personal affect matters, impersonal wrongs that they don't see themselves affected by, don't matter. People are selfish and self-centered in a negative way, not motivated to learn about whats going on. The tolerance angle is important like you say. Vaccines are safe, no need to research or look into it... and then their child gets sick from vaccines, and all of sudden they care and are not blindly tolerant of vaccines anymore. Fools who need to learn through chaos and suffering.