Oral Hygiene Market Size, Share & Trends Report, 2021-2026

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According to the latest report by IMARC Group, titled "Oral Hygiene Market Size: Global Industry Trends, Share, Growth, Opportunity and Forecast 2021-2026," the global oral hygiene market reached a value of US$ 40.3 Billion in 2020. Looking forward, IMARC Group expects the global oral hygiene market to grow at a CAGR of 3.5% during 2021-2026.

Oral hygiene stands for the practice of maintaining the health of the mouth, gums, and teeth. Some of the commonly used oral care products include toothpaste, toothbrush, mouthwash, dental floss, etc. Maintaining a healthy oral hygiene regime reduces tooth sensitivity and bad breath, lowers healthcare costs, prevents serious dental ailments, etc. Along with these practices, dentists and orthodontists also offer various services that help in preserving dental hygiene and treating numerous diseases, such as periodontal disease, gingivitis, toothache, tooth decay, oral cancer, plaque, halitosis, etc. 

 We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.

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Global Oral Hygiene Market Trends:

The rising prevalence of several dental problems among individuals is primarily driving the global oral hygiene market. This can be attributed to the high smoking rates, changing dietary practices, escalating consumption of processed food products, etc., across the globe. Moreover, the increasing awareness regarding the importance of preventive oral care is further bolstering the market growth. Besides this, consumers are increasingly shifting towards premium oral care products formulated with natural ingredients and whitening properties, which is also propelling the product demand. Furthermore, several key market players are launching various multifunctional products integrated with smart technologies, which are acting as significant growth-inducing factors. Moreover, the easy availability of a wide variety of oral hygiene products via different e-commerce platforms is anticipated to fuel the global oral hygiene market over the forecasted period.

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Key Market Segmentation:                      

Competitive Landscape:                                      

The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.

Some of these key players include:            

  • Church & Dwight Co. Inc.
  • Colgate-Palmolive
  • Dabur India Ltd.
  • GlaxoSmithKline
  • Henkel
  • The Himalaya Drug Company
  • Johnson & Johnson
  • Philips (Koninklijke Philips)
  • Lion Corporation
  • Procter & Gamble
  • Sunstar Suisse SA
  • Unilever

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Pharmacies
  • Online Stores
  • Others

Breakup by Product:

  • Toothpaste
  • Toothbrushes & Accessories
  • Mouthwash/Rinses
  • Dental Accessories/Ancillaries
  • Denture Products
  • Dental Prosthesis Cleaning Solutions
  • Others

Breakup by Application:

  • Adults
  • Kids
  • Infants

Breakup by Region:

  • North America (United States, Canada)
  • Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
  • Europe (Germany, France, United Kingdom, Italy, Spain, Others)
  • Latin America (Brazil, Mexico, Others)
  • Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)

Key highlights of the Report:

  • Market Performance (2015-2020)
  • Market Outlook (2021-2026)
  • COVID-19 Impact on the Market
  • Porter's Five Forces Analysis
  • Historical, Current and Future Market Trends
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Structure of the Market
  • Value Chain Analysis
  • Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

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