Wrecking Your Balance Sheet To Save The Corporates

Hey Jessentrepreneurs

I must be the worst business person in history because I'm so honest about shit, if I can afford to make less money on a deal I'll make less money that's how much I suck at it. I've never really been motivated by the money I just want to build a business people will value and feel they received value from me and the services and products I provide.

Clearly, this is an ideal very few holds and its all about maximising profits in the short term and not trying to build anything long term, especially in the tech game, get in, get your big pay off get out is the name of the game.

The search for yield has had many companies and industries pulling off some pretty shitty, illegal and unethical things that customers accept and don't realise they're the cause of their own issues.

Have products really improved?

Have you noticed how many products have not actually improved over the years and the only appeal for the need for consumerism, appealing to emotional traits instead of actually providing innovation and value. Let me ask you when was the last iPhone that actually released something groundbreaking?

When did the last car do anything more than it actually does apart form taking you from point A to point B yet these products become more expensive each year well over the natural inflation rate.

So how can that be? Why do products with minor changes get so expensive over time? How do companies constantly make money with so little invested and so much in fact wasted on cosmetic changes and not actual R&D to push the industry forward and weed out the competition?

The answer is financial incentives.

Image source: - columnandrows.com

The customer is always right, right?

There is very little incentive for companies to create a quality product in this day and age since that only means it lasts longer and reduces their chances of another sale from the same customer down the line. Providing value is not their key focus, its making sales. We as consumers fall for this shit each year like sheeple and instead of being a rational person and saying I don't need the new version we rush out and buy it each year validating the companies stance to continue screwing you over

Trading balance sheets

Companies have now resorted to creating shit they know will depreciate very fast and as a result, put more money behind marketing and financial products than the actual product themselves. Let's take cars or mobile phones as an example. The moment the new model releases it's a ticking time bomb that's going to depreciate and companies wan this toxic shit off their books as soon as possible. They spend a bunch of money on marketing to get enough people hyped up and then dump that shit like a hot potato on your ass in exchange for your money.

You see when you buy that phone or car you're buying something that depreciates so each day you own it it's worth less than what you paid for it. You've traded the integrity of your balance sheet and secured a companies balance sheet.

What's worse is in many cases people overextend their balance sheet by taking out credit to make these awful purchases due to their impulsiveness.

Letting them go bust

In a truly capitalist economy, consumers would take back their power and make purchases rationally, and effectively managing their own balance sheet. If people lived within their means it would mean companies would be forced to do the same, they would have to create products that really get you to part with your money.

However, in a fiat system where inflation kills your purchasing power and interest rates don't mean shit people have turned to consumerism to get more out of their wealth than trying to save or invest and create a stronger balance sheet.

All you now become is an asset on the site of a company balance sheet as yu continue your payments while your balance sheet may never recover. My advice to you is start putting yourself first, start paying yourself and start building up your balance sheet.

Have your say

What do you good people of steem think?

Holla at me in the comments! All my commenters I will now refer to as Jessie. Jessie is a good friend of mine, but Jessies got a girl, and I want to make her mine.

So have at it my Jessies! If you don't have something to comment, comment "I am a Jessie."

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