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RE: The 2017 Steem Growth Plan

in #marketing8 years ago (edited)

Besides asking for reasons to buy steem we might also ask for reasons to stay on the platform in general. Thanks for inspiring me to a new thought here, @heretickitten ;)

Lower barriers to entry (onboarding) is huge. But why do we think these new users would stay? In the past we have had a considerably high fluctuation. Why did so many people leave the platform after a short period of time? One of the first steps might be analyzing their motivation. If we knew why people didn´t stay we might find solutions to retain new ones that join the platform in the future.

We would have to find an answer on the question: What are we able to promise and how can we keep it? In the end retention depends on needs and their fulfillment.

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"Besides asking for reasons to buy steem we might also ask for reasons to stay on the platform in general"

I found a GREAT community with hard to find motivational THINKERS who I can INTERACT with and HELP one another. @surfermarly you are one of them BTW!

Hang loose...

Frank

P.S. I would still stay on the platform as long as the steem blockchain continues regardless, it's PRICELESS!!!

Thank you @cassidyandfranks, I feel honored to be mentioned :)
The community is surely a big plus. However, I believe that won´t motivate people to come over since it is not an unique argument. Supportive communities are a nice plus, but that´s not what influencers, successful bloggers, content creators actually look for. They search the one and only way to gain attention, promote their brands and monetize their content. That requires a perfectly shaped environment where information / content is easily found, well organized/structured and where surfing through this content is a true and exciting experience. steemit´s frontend doesn´t provide that experience yet. It´s a standard blogging interface with a more or less old school design. Content is not offered, it must be actively searched to be found. But well, design updates were announced, so crossing my fingers for that one :)

We have some interesting ideas around the discoverability of content which we are going to experiment with after communities ship. Right now, there is pretty much one moderation/curation pool on all of steemit, and it's pretty much large stakeholders doing most of the primary moderation.

With communities, the individual admins of communities can decide who can post or what gets posted in those communities, and by featuring specific, well-managed communities there are good ways of bringing carefully curated content (curated based on the preferences of those communities versus purely on stake) into view.

I fully agree, @sneak. Only remembering the reactions on the Roadmap 2017, the community feature is surely the most demanded one of all (not willing to mention the rewards curve again ;)).
This will open new doors both for the established bloggers and new content discoverers and creators! Thanks for stopping by and sharing your thoughts.

I totally hear you Marly in TIME and with the HELP of the Community including ME as a successful investor and communicator ( PLEASE see my comment below ) and with the HELP of the Community including YOU as a successful blogger and content creator.

WE ALL simultaneously learn to work and grow together, in sync.

"View the full context"

P.S. Crossing my fingers as well :)

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