Week #2 - Getting to know the Company

Read Week #1 here

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Hi Steemians,

After my first week at my new company, I learnt how to find my spot in the organization and why I was hired.

Week #2 for me was all about learning what the company sells, to whom and why we are unique in the market. Selling a product is all about knowing where to hit the sweet spot in your target buyer audience. Since my company is a Business-2-Business Software seller, selling is done more on a rational way rather than an emotional way. Earn your buyer's trust, because only then they will spend a sufficient amount of money on your product.

Learn your companies' what, why, for whom

But first things first. Your buyer needs to know what you sell, why you sell it to them and why they should buy from you. To be able to transfer this on to them, it is vital for you to have a 100% clear view on this, and that's what I did in week #2.

I studied quite a lot this week, on my own as well as with the people that know most about the software. And I can say I got to know , at least high level, what my company does, to whom we are selling and what our unique selling points are.

We are situated in construction, we have a platform that connects individual drawing software programs for AECO professionals. AECO means Architects, Engineers, Constructors and Operators/Owners. These are the parties we are selling to. Now the most important one is our USPs. Let me further elaborate on that next week.

So far

So far we know 3 things about me at my company.

1. I am a sales consultant for this company
2. It is a B2B company in software for construction
3. Our target audience is AECO professionals

That's it for week #2. Next week let's talk about one of the most important things of any company - the reason of existence.

Cheers,
SteckxFTW