Do not worry about the income. Build content and if you can, buy Steem. I bought a bunch at 22 cents, then sold it at 50 cents, then....learned about the platform and started this account. Dy trading can be lucrative, but Steemit is fun! Also, most HTML works to make a post stand out. It is very simple to use: https://websitesetup.org/html5-cheat-sheet/