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Haha it says for a $1000 you can experience the adventure.. I guess a thousand bucks was a lot when the movie was made back in 1973. ;)

Actually, it's $1,000 per day. Which is still a lot of money. In 1974, gold sold for $184 per troy ounce. Today it's over $1,300. So that $1,000 in 1974 would be $7,000 today.

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