I'd say it is fair to assume that in the near future when AI and d-wave computers are ready for it, anything you do online or anywhere near a "smart-device" connected to the grid will be harvested and analyzed.
Now if you put this into context with the "Social Credit System" which is currently rolling out in China the extent of this will dawn on you...
‘Once untrustworthy, always restricted’ is the new slogan used by Xi Jinping.
@maxigan and @corbettreport have more information and insights into the "Social Credit System" for those who are curious about what's coming...