ApolloX: Disrupting the e-commerce economy through Blockchain

priyankg3 (41)in #icoannouncement • 6 years ago

The rise of the digital economy in the postmodern era, powered by the internet and mobile economy, has completely transformed the buyer-seller relationship that was previously limited because of physical barriers. However, now a consumer can download numerous e-commerce apps on their smartphones and quickly scan through thousands of products and purchase whatever they like. Notwithstanding the fact that the present e-commerce economy has brought in multiple benefits for the consumer like ease of payment and unrestricted product choices; the present e-commerce economy has also thrown in its own challenges like fake and poor quality products, poor customer service and sensitive customer data that is held hostage by the broker platforms like Amazon and eBay.

The challenges posed by fake and poor quality products and poor customer services have been somewhat tackled by assurance based marketing mechanisms and schemes introduced by the broker platforms like Amazon and eBay. However, these schemes have taken a toll on the small businesses with increased costs for providing advertisement and guarantee-based services which are ultimately pushed to the consumer who in turn is burdened with the premium. As per credible reports, the prices have been pushed by as much as 30% thereby making it extremely difficult for small businesses to break even and compete in the market. Ultimately, this negatively impacts their survivability in the market and leads to market manipulation by big corporates. Furthermore, e-commerce giants like Amazon and eBay enjoy complete control and unrestricted access over consumer transaction data making it extremely risky for both the consumer and the seller and that too in the times where privacy has become paramount and laws like GDPR are being introduced. This sensitive transaction data is a goldmine for e-commerce giants who use it consolidate and design their targeted advertisement schemes and services for which small businesses are charged and costs are ultimately pushed to the consumer. To put it in simple terms, a mutually reinforcing vicious cycle is created that needs to be broken for protecting consumer privacy and ensuring the survivability of businesses.

Now ApolloX has introduced a revolutionary blockchain based platform that would break the shackles of the enormous centralized market created by the e-commerce giants. With ApolloX’s disruptive platform the buyers and sellers are connected through Blockchain powered tokens that completely eliminate the role of a middleman or a broken platform.

With ApolloX, small businesses can build customized e-commerce applications tailored to their specific needs. The platform powers the applications that would connect sellers sharing similar economic benefits with consumers with similar interests through tokenization, thereby replacing the existing rent-seeking economic model with a completely decentralized e-commerce economy, reducing costs through minimal commission and ensuring consumer transaction privacy. The platform introduces true democracy in the e-commerce economy by giving consumers full control over their transaction data and gives them the power to share it with whom they want to. With over 1 million users and 200 global brands and online shopping platforms as its members, ApolloX has created a truly disruptive product that would completely change the dynamics of buyer-seller relationship and build a market of the future.

APXT Token Sale

The ApolloX platform will initially generate and issue 10 billion tokens. The token sale will launch soon after the incorporation of the ApolloX Foundation.

Token Allocation