Better Shopping with INS

It is not a secret that the grocery industry is dominated by huge retail chains, such as Wall-Mart, Tesco, Kroger that formed a strong oligopoly throughout the market. Despite being the intermediaries between the manufacturers and the consumers, these companies obtain the biggest benefits due to the fact that they dictate their terms to both parties. The manufacturers compete not for the customer but for the place on the supermarket shelves, forced to spend a significant chunk of their budgets on marketing efforts rather than product enhancement, while consumers usually overpay up to 30% for the goods bought at retail stores. Moreover, the range of convenience goods is determined solely by the shop management which means that oftentimes the consumer has to buy what's offered to him/her and not what he or she really needs. There is no direct connection between both sides; the manufacturers are not aware of the real demand while the consumers do not have means for forming this demand. This injustice has to be eliminated and there is no better way of doing this than with the help of innovative technology. 

INS is the first ever blockchain-based consumer ecosystem, the purpose of which is to break the hegemony of retailers and establish a direct and trusting connection between producers and consumers. INS will take out wholesalers and retailers from the equation and present the more efficient supply chain where interests of both manufacturers and consumers have been accounted for. The first party will get the opportunity to develop long-lasting and trusting relationships with buyers and gain better insight into their needs. The second party will enjoy a significant price reduction (of up to 30%) as well as an improved selection of commodities.  

INS was founded by Peter Fedchenkov, the Harvard Business School graduate with a vast experience in both retail and finance, and Dmitry Zhilin, an expert in the field of finance. They are advised by such prominent figures in the blockchain industry as Eyal Hertzog, Micheal Terpin, and David Wachsman. You can get to know the entire team of developers and investors at ins.world.  

The operational scheme of INS is rather simple. All manufacturers who have displayed their interest in working through the platform will be able to register and sell their products at their own price. The consumers will search for the products they need and choose with regard to availability, price, quality, feedback from previous buyers, and the promptness of delivery. It is expected that the buyers will be able to save up to 50% on various commodities which is one of the main reasons why the INS team is sure that the platform will be immensely successful. Another one is an unparalleled interest in the platform from more than 500 producers, especially from 7 of Top-20 global FMCG manufacturers.        

The INS token is another important element of the platform. It fully adheres to ERC-20 standards and can be used as a means of payment for the goods as well as funding the marketing campaigns and rewarding devoted customers. However, other cryptocurrencies, like Bitcoin, Ether, and Litecoin, as well as fiat money will be accepted on the platform. 

INS will greatly reduce the domination of retailers on the market and profoundly change the way goods are bought and sold. Visit ins.world and find out what benefits you can reap from this amazing platform.

Please visit https://ins.world/ to find out the details of INS.

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