UBEX – The future of advertising

Ubex is a decentralized advertising exchange, which combines Artificial Intelligence (AI) and Blockchain and its objective is to improve the current advertising ecosystem by offering quality advertising for the user, more profitability for the advertiser and more efficient tools for advertisers.

Ubex is a registered company in Switzerland based in Crypto Valley Labs “The Block” (Switzerland) whose founders are Artem Chestnov and Daniel Biesuz, who want to revolutionize the advertising sector and take it to a new level.

• High broker commissions

Most of the advertisers utilize digital advertising agencies and those agencies charge a considerable commission for their service. Not only the cost but the advertisers can’t oversee the result of their advertising spent.

• Risk of fraud on pay per click model

Pay per click is the mostly utilizing digital advertising model. This model is not an effective way of advertising as it doesn’t guarantee actual sales. Fake users try to gain benefits from KPIs set by the advertisers, though they don’t expect to purchase the product.

• Inefficient targeting

Targeting is an important part of digital marketing. The advertiser should be able to display their advertisement to the specific audience according to the individual differences. Because of that advertisers have to spend a substantial amount to identify the effectiveness of the alternative channels.

Not only the problems faced by the advertisers but also the problems face by the publishers and the users are addressed through this platform. Accordingly, Ubex is a global, decentralized, blockchain based exchange of programmatic advertising that designed to answer the problems faced by digital advertisers, publishers, and the users.

Ubex users are facilitated with following benefits over other advertising exchanges.

• Maximum efficiency

Ubex is designed on a neural network which has the ability to process, evaluate and store all the information about each visitor. It has the ability to maximize the targeting.

• Blockchain-based smart contracts

The smart contract is the method of establishing the relationship among the digital marketing participants. It helps to create a transparent and fair relationship between them.

The presence of the neural network in its advertising purchasing algorithms, will process information about each visitor to the member networks’ websites and evaluate the interests of users, calculate the probability of targeted actions for all advertiser offers, and choose the advertisement which will be most suitable. Through this process, Ubex will have maximum targets of the advertising and for advertisers, there will be economic efficiency.

This platform is based on blockchain based smart contract which minimizes the participants' risk by building a healthy relationship between the advertisers and publishers which will be fully transparent and fair. It will create a passage from the traditional pay per click scheme and it is the fairest and interesting model for all participants in the market.

The Ubex team includes high level experienced professionals in different areas of marketing, neural network and blockchain and they know and understand the advantage of these technologies and they are good enough to apply effectively so that maximum result can be achieved. This project will bring the advertising and its economic efficiency to the next level.

ICO information

Token Sale start: May 21
Tokens Sale end: August 13
Token type: Token ERC 20
Maximum limit (Hard Cap): 24,000 ETH
Minimum limit (Soft Cap): 4,000 ETH
Cost of 1 UBEX Token: 0.00001 ETH
KYC (Know Your Customer): Obligatory
Minimum investment: 0.01 ETH
Restrictions: Citizens and residents of the USA, Iran and North Korea can not participate
Accepted Coins: Litecoin, Bitcoin and Ethereum
Tokens issued: 4,000,000,000 UBEX tokens
Tokens not sold: will be destroyed

72% would be distributed through token sales.
15% would be distributed among the team and the advisors.
10% would be reserved in company reserve.
Remaining 3% would be distributed through bounty programs.

Conclusion

Advertisers get to create an offer and dictate their commercial terms. On Ubex, advertisers choose the target actions they are ready to pay publishers for.

• Advertisers can create or personalize widgets. On Ubex, the exchange can provide you with a widget. If, however, the users decide to create his own widget, then he should upload a banner or video and install the necessary forms via a designer.
• Advertisers get to monitor the results of their media campaign in real-time. Advertisers via a personal account on the Ubex platform, can monitor all the key metrics for their adverts campaigns. These metrics includes information about the publisher's activities, and the target actions that were taken.
• Benefits of Ubex For Publishers (Website Owners)
  Ability to adjust advertising topic restrictions. Ubex gives publishers the ability to choose the topics they want for placement on their websites, i.e; you can select adverts based on the niche of your website.
  Publishers can put restrictions on advertisers and widgets. Publishers set to create a blacklist for specific advertisers they don't want on their website or resource.
• Lastly, payment is made to the publisher upon the completion of targeted actions specified in the platform. To reduce fraud, funds are deposited into an escrow account on the blockchain's platform.

ROADMAP:

To know more about ubex visit the following link below

Website: https://www.ubex.com
Whitepaper: https://www.ubex.com/wp/Ubex-Whitepaper-en.pdf?6494
Telegram: https://t.me/UbexAI
Facebook : https://www.facebook.com/UbexAl/
Bitcointalk ANN: https://bitcointalk.org/index.php?topic=3393244
Reddit: https://www.reddit.com/user/UbexAl
LinkedIn : https://www.linkedin.com/company/ubex-ai
Github: https://github.com/ubex-ai
Twitter : https://twitter.com/ubex_ai

My profile Link: https://bitcointalk.org/index.php?action=profile;u=1929981