PDATA - PERSONAL DATA MARKETPLACE

INTRODUCTION

We live on a beautiful planet with each one of us having our own identity. We in physical sense represent who we are and it is very important to safeguard it as it will affect the way how well see ourselves. But unless you don't reveal anything about yourself nobody can know who you are. At the same time, it is very important to know what you comprise of, your likes and dislikes and many more so that your choice can be known and your needs can be met. We often hesitate to reveal who we are with the fear of misuse of our personal information which is quite obvious happening now in and around the world. It is beneficial for the companies to get your personal data so that they can understand your requirements and design products and services accordingly. This will also allow them to channelize their marketing and sales activities. Stealing personal data and reselling it as a commodity has given rise to data brokers violating consumer's data privacy.

We see advertisements according to our preferences once we have logged in or searched long back for it. How is it all possible? Each site you visit uses your personal info you have provided there or takes prior consent to access your contacts, photos, location and messages.

Again, to explain the whole content I have the trending example of the Facebook Analytica controversy where the personal data of people were accessed without their consent and sold to other organizations so as to manipulate them in some way or the other. You can google the whole news. The gist to be understood here is our personal information is always under threat and at some point, of time misused.

PDATA

Respecting the privacy of consumers, it is a global decentralized market place for secure, lawful and transparent buying and selling of personal data by connecting companies and consumers throughout the world. OPIRIA platform along with PDATA enables consumers to create a passive income stream by monetizing their personal data.

It aims to wipe out the brokerage of personal data by allowing companies to directly buy personal data from the consumers and therefore reward them with PDATA tokens. The currency value of personal data in the form of tokens is enabled by using smart contracts on the block chain technology. And friends, the most vital thing here is it will be completely your choice to securely sell your personal data and allow companies to access it. Also, by directly sharing data between companies and consumers, this platform prevents third party interruptions.

CONCLUSION

We need to stop this unethical practice and actively protect our data. Secure trading of personal data should be given utmost importance. You can't always convince people around you regarding your account being hacked. Your identity is at stake when hackers use your personal data the wrong way. People are unwilling to share their data and often provide fake information but it is necessary to provide your personal data for companies to provide you with best options available near and take your preference under consideration. Because of the increasing risk it is becoming difficult for companies to get the personal data. Instead of letting go off your info to third parties we also need to stay vigilant of the wrong doings and provide as much data necessary anywhere. Our safety is in our hands and we should not make our info so vulnerable that anyone can have access to it.

Website - https://opiria.io/

Whitepaper - https://opiria.io/static/docs/Opiria-PDATA-Whitepaper.pdf

Ann - https://bitcointalk.org/index.php?topic=3076122.new#new

Telegram - https://t.me/PDATAtoken

Written by - Alexanderdaniel

Profile - https://bitcointalk.org/index.php?action=profile;u=2163421