Many people occasionally seek out street food. While street food is very popular and available in urban areas, it's less common in rural area as it heavily depends on customer traffic. Despite this, many people like me are willing to travel long distances from rural to urban areas just to try these street foods.

Recently, a new food cart called DUMKIN has opened in our area. Our locality is situated between a rural and industrial area, but there hasn't been much of a street food carts here. However, DUMKIN has quickly gained popularity in a short period of time .

It's not just because it's the only food cart in our area. The main reason for its popularity is its affordable prices and delicious food. I've tried food at many other food carts in my city area but compared to them the prices here seem the most reasonable, especially for common items.

Although they're currently missing some items that street food lovers prefer most but the few items on their menu have been loved by customers. For your convenience, I've listed their some popular items and prices below.

Food Name	Price BDT	Price STEEM
Chicken Shawarma	100 Taka	5 STEEM
Chicken Creamy Momos 5x	125 Taka	6.5 STEEM
Gravy Burger	129 Taka	6.7 STEEM
Club Sandwich	40 Taka	2 STEEM
Spicy Creamy Pasta	99 Taka	5 STEEM
Dahi Fushka	80 Taka	4 STEEM
Mint-Lemonade	30 Taka	1.5 STEEM

By comparing these prices to street food prices in others area, you'll realize that Dumkin's food is very affordable. They haven't just attracted customers by offering low prices they've also keep that the food tastes good. After all, no customer will return if the food is cheap but doesn't taste good. This place deserves recommendation as their food is very tasty.

I've tried two items one is their popular Shawrma and Mint-Lemonade.

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If I had to rate both then I'd consider not just the taste but also the price and their behavior. When we try food at a place we expect good service and I was completely satisfied with their behavior and service. So, my rating would be...

• 🥖Shawrma- 8/10
• 🥤Mint-Lemonade- 9/10
• 👍Behavior- 9/10

Are you thinking of doing such a profitable business?

When we go out to try street food, we often come across food carts that are so popular they struggle to handle customers and their food items run out of stock in a short time to sell. However, not all food carts can achieve this kind of popularity. There are many reasons for this, but I would like to share some experience from my small knowledge with you for those who want to start such a profitable food business with small capital.

Select the most suitable place
First of all, you should do a lot of research before deciding where to operate your business. Since in this post we are discussing about street food, the place to operate this type of food business must be populated where people can easy to reach. Market area, college-university area, or any commercial area where there is traffic of local people as well as people of different levels.

^{If I am running this business in my area then I will choose Bhatiari area as this place has various colleges, universities, gyms, two markets, a shopping mall and youth hangouts etc.}

Decorate your Cart
After the selection of the place, now it's time to decorate your food card. I think you should try to keep the decoration to a minimum in this place. From Dumkin's example above, you can understand that their food card is being operated from a small structure, they don't have any special lighting or luxury decor items. And they put a wheel system like a car under their cart so that they can change the location of the establishment if necessary.

^{You can customize your cart according to your budget. It's not a restaurant, It's a food cart. So, If it were me I would spend one third of my entire budget on decorating and presenting the cart. Even if it is not luxury, I would try to keep it as customers like it./ Image Source}

Pricing and Service
Can you offer customers the best food at a lower price? Not that you have to run your business at a loss but there are many entrepreneurs who lose customers by giving more priority to price than quality of food in the beginning. So you have to qualify to provide the best food at the best price. This is why you can keep the price competitive with the food carts around you. This is where you have to make the best move because when customers get good stuff at a good price, they will market the product themselves for free, which I think will help a new business grow a lot.

^{Dumkin has gained a lot of popularity in a short span of time for attractive food prices and their friendly behavior towards customers, which has given them a huge boost.}

Promotion
A customer wants good service and good behavior. You cannot handle this food cart business alone, in this case you may have to keep one or more chiefs or stuff as needed. In this case, you have to take care that the behavior of your stuff keeps the customers satisfied. If a customer is satisfied with good service, he/she will want to visit again and again. And you have to have more or less idea about the needs of the targeted customers of the area in which you will operate the business. Since you plan the business for a long time, repeat customers will help your business to be sustainable in the long run.

^{Your customers can be your best advertising medium. For example, I am doing free promotion of Dumkin on Steemit platform through this publication.}

In addition, the following steps can be taken for rapid promotion:

• Customers who check in and share reviews of your food cart on social media food-related groups can be offered some discount.

• On weekends, a package of two or three items can be kept together which can be priced lower than the regular price, which will increase customer interest.

• Similarly, if a customer purchases multiple items or spends a certain amount on food, a discount or coupon can be offered on any other food item on that amount.

Profit:
If we talk about profit, it is possible to make a profit from this business from the very first month if you can implement the above points correctly. In my opinion, it is possible to make a good profit on your expenses from this business.

Conclusion
These points are some of the most important and necessary basics for starting this business. Depending on your area, you may need to work on some other things as well. Since we won't know the results before starting anything, you need to patiently follow the rules of running the business properly for the first few times. Additionally, you can take guidance from someone experienced who can give you the right ideas and advice on this matter. If you are thinking of doing this kind of food cart business, I hope you will get some idea from this post.