Yes, it is real money but also easy way to earn, only it is a pity that currently the price is low. There are some challenges running so you might have an interest to participate:

https://steemit.com/hive-185836/@worldofxpilar/steemit-engagement-challenge-wox-s6w4-diy-christmas-collage-winning-pot-75-steem

This is the last one will be finishing tomorrow but a new one will start on Sunday and announcement post will be sent form @worldofxpilar account.