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RE: Branding 101; Branding, the Image of A Business
Thanks a lot @josevas217 for reading and commenting on my post. Truthfully, branding is of two aspect; the physical and the psychological. Physical includes name, logos ans trademarks why the psychological includes believed taste, sense of belonging etc.
That's a nice distinction @gbenga. It allows us to see both aspects, how the physical influences the psychological.