SEC S17-W6 || User Engagement and Retention on Steem .
Hello Steemit CryptoAcademy |
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What are the demographics of Steem’s most active users, and how do these demographics influence user engagement strategies? |
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Steemit is an American blogging and vlogging website that works on dApps based technology established by Ned Scott and Daniel Larimer .
Demography of steemit is something which is not an easy topic . It has mind-blowing demography.
I have never talked to such a large amount of people in my life. I could be talking to senior in the US who is a grandmother of three, to a highschool guy in Nigera who is a chill professional type, to a guy from the Philippines who scrapes by on a daily basis. Many people barely speak English, but I still communicate with them and they with me.
Topic Indulgence Of Users |
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We all know that steemit in itself is an blockchain platform that serves money in the form of SP that is steem power .
It is a free registration website and was launched on 24 March, 2016 . Ever since then 1,238,717 users have registered on this platform in total. It's demography consists of 64.55% males and 35.45% females in total .
Communities |
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According to surveys it's core audience comes from United States Of America 🇺🇸 and then from South Korea and India .
Ever since March 2024 it's trafficking has increased by 16.75% , with 6.96 million visits in April by 88.91 percent bounce rate .
Estimates of some of the top countries that provide maximum registration visits are ::
□ USA 🇺🇸 - 20.21%
□ South Korea 🇰🇷 - 16.39%
□ India 🇮🇳 - 7.58%
□ Nigeria 🇳🇬 - 3.26%
□ Philippines 🇵🇭 - 3.06%
66.85% users come through smartphone while the rest 33.15% come via desktop devices . Approx 80% of users come through Google websites while the rest come through direct links .
I don't have the data for the amount of active users but as upon my experience I do see that often even within a community their are very less amount of users active . If we see this community then we find 21,241 users registered and subscribed but only 63 are active. This is the case with every single community henceforth, this platform.
Countries |
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The active users no doubt really add a lot to the demographics as they promote well via following rules by postings on Twitter but the rest provide a sense of lacking as well . Steemit is a great platform on which one has full freedom of sharing what one wants to .
There is a freedom of speech and thoughts. The large amount of engagement from different countries add to its user rate . The active users can help promote this platform even more so that the users that have left after registration and the users we never had , both may be achieved and attracted.
Status Club |
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These demographics highly influence user engagement strategies as they help the platform managers study the facts , pros and cons , the likes and dislikes of people .
As the CEO of steemit himself said in an 2024 interview , that he will build a rule soon by which the active platform users will promote the platform on different social media too such as reddit .
Steemit offers freedom henceforth, cultures can be used well for the betterment of demography of this platform. Steemit's token networking works wonders and those who have worked a lot on this platform appreciate it. It make things fair and breaks the cultural barrier.
What specific strategies have been most effective in driving user engagement on the Steem platform, and how have these strategies evolved over time? |
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The most effective strategy at the platform is through Engagement Challenges. As it open to all, it diversifies the range of people by participating in it. However, if we conduct a synthetic analysis of interventions tested in these challenges, we will find that it is the backbone of our Steemit platform.
We should develop a conceptual framework for increasing participants using deductive and inductive approachs. The truth is that to build a strong ecosystem of Steemit, requires to know the driving force which operates through Steemcurator 01 and 02. But, how do we ensure these behavioral strategies from both the participants, Users and Curators. This still remains sticky question .
The trends to ensure more user engagement are -
INTEGRATING TOOLS
We need to understand that before posting contents, user had to undergo through various websites for checking Plagiarism and bot free content. Some of the sites demands premium and some takes huge time. If users collaborate on lessening the work of other users, time to time it will prove to be plus point for our team.
Tools like Steem Seven- S7VEN developed by @alejos7ven not only helps to work more efficiently but it is form of considering user's hard work. This tools helps us in engaging more and more. Steemit Team needs to understand that when user actively participates in engaging with others, it takes lot of efforts and time.
Nobody wants to let their work in vain. I highly respect alejos7ven for his excellent job and via contributing both the sides, users as well as Steemit Platform , overall growth accelerates. I want to draw your attention in making more tools which will respect the hard work of users.
ATTRACTIVE & OPEN ENDED CONTESTS
Engagement should consist of topics which are reliable to vast majority of countries. Instead of high order, leading challenges should be simple and cohesively attractive to users for them to find it approachable. Enlisting with good designs and new ideas.
Decorating and editing the content will enhance its looks bringing more users as well helping users to upgrade their knowledge.
The key factor is to make stable ecosystem where people constantly engage in the contests.
WINNING AND HONOUR
The main driving force in any field needs rewards at the end. This does not only work as the intrinsic motivation and guide users to stand in a queue. The platform needs better winning window through which more users will be attracted to indulge in collaboration .
Promotion constantly grows platform but what is it's use ? If we are not able to hold old and experienced users. The reason behind old users leaving this platform lights up the root cause of unstability of this platform. Steemit's aim resides in building its fundamentals stronger to make it stable.
MODERATION AND RATINGS.
The platform where users collaborate massively needs to be under checks and controls. To build Steemit, more authentic and safe sites, efficient moderation is required. Prerequisite is that Moderator guides the new users entering into this platform. Moderation should be not limited to checking post markdowns , clubs and tags but scaling the best content from the users. Constant interaction among users will indicates the fruitfulness of this eco-system. Henceforth, more users will desire to be part of this system.
What are the main challenges Steem faces in maintaining and growing its user base, particularly in comparison to other blockchain-based social platforms? |
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I am a regular user and actively present since I joined Steemit. As per my experience, the main challenges Steemit currently faces are -
MARKET VOLATILITY
We cannot neglect external factors which vastly regulates the users spirit. As we know market is very volatile. User is rewarded with steems , steem power and Trx. However, nowadays Users are not receiving Trx. As soon as price of steem goes up, users are rewarded with SBDs, which is of major interest to some. However, we cannot change the course because it is nature of cryptocurrency world. It should be concerning subject for Steemians as it directly controls the users base.
EXTENSIBILITY ( SCALABILITY )
We are focusing on increasing Users but does this platform capable to handle number of users, financially and operationally. Although, we talk about Curators and Communities to reward number of users, but Steemit platform alone cannot be left from this responsibility.
Operational wise, because Platform should be capable enough to operate number of transactions and access simultaneously. As before we had faced, system shutting down due to massive accessibility of site.
The team should handle these issues so that users can work without crashing down or slowing down.
CONTEMPLATING QUALITY
Many users do not get appreciation for their work in terms of votes and support from Curators and communities. Recently, many users have protested against communities who disrespected their engagement. I think the fault lies in system because here nobody is taking responsibility. There is no doubt, that users are producing excellent quality post but hardly receiving their entitled money. Platform should respect the hard work of every users .
This is what degrading The Steemit system .
Steemit should clarify the rules and regulations to ensure no loss of somebody's work. You never knew in what conditions and environment, the person is trying to sustain on Steemit. This platform should equally distribute the steems among person. So that no one will feel cheated.
How effective are the reward mechanisms and economic incentives on Steem in encouraging long-term engagement and retention among users? |
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Rewards and incentives are the major pushing in any field. Be it steemit or any other website , online or offline work , one needs motivational kick in order to retain his presence in that work field.
Talking about steemit , this platform offers us many incentives. Here we get both emotional rewards and financial rewards.
FINANCIAL REWARDS
Financial rewards are the incentives that satisfy the needs and aim of people . The main goal of any working website is to offer more and more financial support so as to fulfill the reason why users registered at first place .
On this platform we get many economic incentives such as community support , Curations , support from steemcurator 1 and steemcurator 2 which in itself is very motivating. The other incentives some times we receive are Trx and SBDs which depends upon the market volatility.
EMOTIONAL REWARDS
Emotional rewards are those that help us feel attached and connected with this platform. They help us with guidance, small doses of motivation . Act as pull-force of support, love , laughter and a lot of stress relief. This platform is filled with features that offer this and help the users stay connected.
The comment section helps in share our opinions and views . Steemians share their sorrow and happiness both here which gives them sense of satisfaction.
I must say that it offers freedom of speech . People share their days and different topics . I am seeing that they even get help through Curators in sorrowful and emergent situations.
What new technologies or tools could Steem integrate to enhance user engagement and retention on the platform? And what potential improvements can be made to increase active participation on Steem, particularly from new or inactive users? |
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Steemit has many alluring features such as SBD , TRX , steems , power down , power up , withdrawal of 25% money , Twitter promotions , comment section and enthusiastic engagements, quick curations , community supports and contests .
The fact that we need to notice here is that still the active user rate is extremely low in this platform . The question is why ?
The rate is slow due to many reasons . Starting from the very basic and filial one .
DESIGN INTENT, the design intent sometimes do not support the cultures and seems too bland leading to a misconception for people that its not a legitimate website.
I believe that this will change overtime as more users join, more diverse whales and dolphins are part of the network . There are many blogs talking about what are the things that benefit steemit so there is not much point of going into detail .
In terms of sticking and reservation , the solution to both according to me is the same for the initial stages of steemit . When you are talking about tipping point or the sociodynamic idea of critcal mass, I like to look at what large scale friction exists currently.
For me, the one thing which is preventing critical mass is ON BOARDING. When Steemit gets people from a new subcultures they can be disincentivised and incapable from not moving up through the echelons of the Steemit pecking order, compared to other subcultures.
While some other cultures gets many friends easily accepted into the community. If a center of attention joins this platform, then the accepting newcomers could take too long there by impacting the speed bump in the network .
TOKEN NETWORK , the ultimate goal of steemit is to maintain the equilibrium in the long run which is possible in a token network. Compared to a data based network something must give in whether it's the investors wanting profit, users unfairly being monetized, etc. Token networks just need to adjust the elements they designed the system with or introduce new elements to maintain that balance.
PROMOTION, the inside promotion constantly takes place on this platform via comments and contest rewards . The problem is with the outside promotion. Steemit needs to be promoted on different websites too such as Instagram, reddit , quora etc. One must post the benefits of platform in order to increase the attraction and visits . A rule can be made to post it on sites which are highly used by the youth of this era .
GOOGLE promotions , majority of the users visit this platform via Google websites . If this platform is well promoted on Google then the engagement will be more enhanced. More investors will also get attracted leading to flourished rewards for users and a good reason to keep working.
Removal of SCAMMERS , there are many scammers and bots on this platform that get the rights of a well working steemian . Scammers and bots are one of the primary reasons why many users feel that this site is derogatory and hop one the other sites .
Even after a lot of promotion we can bring new people to this platform and also restore the old ones but still at the end, people will stay only if it's worth it . The platform sometimes feel pretty unfair which is not a good reason for users to stay . One must be satisfied upto a minimum extent atleast. The over powering users must be taught well and every hard working steemian must get a chance to grow .
Cc - @crypto-academy
Thankyou
India, April 18.05.2024
@moyeon
@moyeon Its fascinating to learn about the diverse demographics of Steemit users and how this impacts engagement strategies. The global reach and variety of users from a grandmother in the US to a high school student in Nigeria truly highlight the platform's inclusivity. Your insights on effective strategies like the Steemit Engagement Challenge and the importance of community support are spot on. Encouraging more active participation through better tools and fairer reward systems will definitely help Steemit grow. Good luck with the contest
Thank you friend, for appreciating my work. I really feel very good that you liked my research and interventions. As you said the diverse demographics and some of the effectives strategies which I shared with you, may help all of us in bringing some clarity towards the growth of steemit platform. So that thousands of users may get benefit.
Thank you for your valuable comment. I highly respected your time in reading my research.
Hello dear moyeon ,
Very firstly i am very thankful that you explained so deeply because it is very important for us steemians who are in our initial stages . We must have a source to get the information so that we may also easily understand the working of this platform . Your ideas are really innovative and I feel that if we first handedly implement on this much then a lot of better changes can be brought ,
Best of luck for the contest ❤
Thank you for reading and giving your review. Your comment is highly valuable. I really appreciate you giving your time and efforts. I hope my rare content contributes .
TEAM 2
Congratulations! This post has been voted through steemcurator05. We support quality posts, good comments anywhere and any tags.Thank you @chant for your lovely support ❤
Hello dear @moyeon
Greetings to you hope you are well and enjoying a happy life with steem. Thanks for sharing these stats of steemit. It help s a lot to understand where people join steemit and how much. Also, we see the gender of working personalities. With huge information, you did very well. Engagement is the way to show activeness on the steemit platform. No dought the rewards motivate us a lot to work hard. Stoping scams on steemit is the major part of improvement so that we don't lose our assets. Best of luck dear for this challenge.
Thank you my friend for loving my numbers and data on this topic. I am glad that you read the detailed information which I provided so that it may contribute towards growth. Yes, you are right that engagement is a way to activeness and it and the rewards motivate us to work more hard.
My Twitter link
https://twitter.com/moyeon_2401/status/1791818736862941198?t=os_eTEoeHPnoBSYds7-GNQ&s=19
You are absolutely right my friend, with a tool like Steem Seven-S7VEN developed by @alejos7ven not only helps to work more efficiently but also shows consideration for the hard work of the user.
I am very grateful to him, with this amazing tool, hopefully there will be something better in the future.
Thanks for your mention glad to help
You're welcome, thank you also for the help of that sophisticated tool
Thank you friend a lot for your valuable comment ❤ .
You are welcome friend
Happy weekend dear, I really enjoyed reading this your post, truly I must say that steemit became more interesting after that steemseven.com project came into existence.
It has benefitted us in engagement challenges and most times I always wonder how we managed to survive one year ago when the project wasn't existing. For steemit to grow more, we need to keep on promoting it in so many social media platforms. I wish you good luck.
Thank you for appreciating my post. I am glad that you read, gave your time to it.
Of course here the users are supported and encouraged through rewards. Like TR Since then, users are becoming very attracted to increase their participation on this Steam platform because the value of SBD is quite high. Of course, posts of all users should get equal respect here. Because sometimes users feel cheated by your words.
Good luck
Thanks for your comment. I appreciate.
Its my pleasure dear ❤️
Yes my friend through engagement on steemit platform we communicate with different people all over the world just like you gave an example of you speaking to a grandmother of three and also a working class man fluently.
Engagement in this platform is very important in building positive interactions among steeminans which is very important in growing this platform.
Since the introduction of the steemit engagement challenge, engagement in this platform have really increased and i will proudly say that steemit platform have really become mote interactive through engagement challenge.
Communities who participate in the steemit engagement challenge tends to have higher posters than other communities, and for steemit to retained it users more guidelines from the greater steeminans will be very important in maintaining members on this platform.
The reward that we get in this platform have really motivated steeminans to continue staying active and blogging in this platform.
Your overall presentation is really amazing and i wish you success in this challenge my friend do have a nice day
Thank you for detailed analysis of my post. And for your valuable feedback :)
The pleasure is all mine my friend ❤️
Wishing you heavenly blessings 🙌 🙏
Wishing you heavenly blessings my friend 🙏 ❤
🙏🫂🤗