GEMSTRA- GIVING THE FUTURE OF INFLUENCER/KOLs (KEY OPINION LEADER) A LEADsteemCreated with Sketch.

in #gemstra6 years ago

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The world of marketing is getting unified through influencer/KOL and we all need to be a part of it..
We, in the recent times, are the start to the experience of the best technological advancement in terms of a platform that connects the marketing economy. Online marketing has shutdown many retailers and traditional marketplace, the former traditional marketplace we know is slowly going into extinction, yet with the modern online market only a few monoliths are benefitting. However, one industry is standing out in terms of the benefits, normally enjoyed by a few now enjoyed by all.

The influencer/KOL (Key opinion leader)*
The referral marketing model is a platform that creates the avenue for people to earn through their social media influence. KOL is an evolution of the referral marketing model. It presents the largest future gig economy because everyone has a level of social media influence, paving way for individuals, Businesses and brands. KOL, currently, is experiencing rapid growth as a result of the influence of the social media. Out of the 2.7 billion social media users, 600 million are involved in KOL.

Gemstra- Presenting the future.

Creating a connection between businesses and a growing number of influencers helps to achieve a high number of sales. Gemstra has a become a key influence in creating such connections. Businesses today are more than willing to empower influencers. It is an ecosystem of block-chain that allows the building of influencer sales channel and also allows influencers to have access to businesses.
Problems associated with KOLs and businesses.
Direct connection of businesses and influencers seeming impossible.

The model of KOLs has grown and evolved rapidly without leaving room for major improvements. Having a system that allows for the engagement of influencers by businesses is one of the things being left out leading to both businesses and influencers exploring the social media independently without direct access to each other.

Micro influencers/KOLs being left out.
Businesses are unable to see the majority of influencers that are small.
Low mobility and risk.
Customer and transaction data generated for a business are not accessible to influencers. They are unable to keep track of their performance, know their worth and know how to improve in their mode of service.

THE SOLUTION OF ASTRA INFRASTRUCTURE BY GEMSTRA

The development of an easy-to-use protocol for business to build an influencer channel, was fostered. It creates a platform for transaction and connections without having to scour the social media independently by businesses and influencers. ASTRA infrastructure creates benefits such as Modules with reward are publicly accessible in the ecosystem and also functions for broad ecosystem.
Influencers can connect with businesses directly.

Businesses are able to build an influencer channel without stress.

THE GEMSTRA ECOSYSTEM

The ecosystem is a set of interconnected products and services. Gemstra comes with a big vision- to interconnect commerce and influencer/KOL. We are working on tools and platforms that will help power influencer and the market. ASTRA serves as the platform that brings interconnectedness and also serves as an infrastructure that decentralizes data and makes the model more operate-able and base the judgement on the people. The ecosystem provides these three major things

  • Decentralization of data
  • Democratization of the model
  • Provision of governance and easy-to-use business protocol.

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PROGRESS IN TERMS OF MODULES CREATE -KNOWY

More often than not you have seen a product review, you might have even written one. Knowy solves the problems of fake reviews posted on sites in four steps
You write reviews to gain reputation since good and genuine information make a good review.
Good reviews mean relevance.
Relevance would give a higher rating.

You get paid in gems when your review is served per impression and distributed according to relevance.

  • Knowy is a one-of-a kind platform that rewards its users in tokens for good and genuine reviews.

  • BOUTIQUES - a platform for influencers to sell for brands.
    July 2017, the moment changed for influencers/KOLs as a platform was created and launched which enables KOLs to choose the brands and products that they want to sell and invite, simply by integrating their catalogs. Since its creation, it has attracted over 3000 KOLs and is still growing in business without a sign of being out casted.

  • DASH - With dash, Influencers can access their dashboard, reports and customer list.
    See the performance of brands and products
    Business monitor influencers.
    Dash is a platform that allows KOLs go into management module to track the progress of sales generated through their influence.

Gemstra Use Cases

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GEMSTRA TOKEN DETAILS

  • Token GMS
  • Price 1 GMS = 0.00385 USD
  • Bounty Available
  • Platform Ethereum
  • Accepting ETH, BTC, Fiat
  • Soft cap 3,000,000 USD
  • Hard cap 18,000,000 USD
  • Country USA
  • Whitelist/KYC KYC & Whitelist
  • Restricted areas USA

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Gemstra Team Members

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Gemstra Advisors

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Gemstra Partner And Investors

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CONCLUSION

The change constantly reminds us of a future, Gemstra has that future prepared and gives the marketing economy a chance to grow once again for the benefit of all. It is an ecosystem that interconnects greatness and opens way for the upward movement of online marketing.

For more information kindly visit any of the link below

Author details
Bountyox usersame : supzeel

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