KWAI GO Ranking First Free Apps Group in App Store Indonesia
- KWAI GO Indonesia (KWAI), a provider of short video sharing apps, announced on Friday (20/4) their achievements in the Indonesian market. The short video sharing app KWAI GO has now ranked first in the Free Apps group on App Store Indonesia. In addition to the App Store, KWAI GO can also be downloaded through Google Play. 
To date, KWAI has grown in more than ten countries with a total user base of more than 700 million, including Russia, South Korea, Japan, Thailand, Vietnam, Philippines, Malaysia, Indonesia, Brazil, USA, India and the Middle East. The KWAI app also ranked first in the iOS rankings in the Philippines and Indonesia, and has officially become the first platform as a short video app.
KWAI is a short video application from China and social media that allows everyone to record and share their lives anywhere and anytime.
"At KWAI, we help to turn your life story into a memorable memory. This proved successful in China and South Korea, "said Chief Executive Officer Kuaishou and KWAI, Su Hua. Su Hua in his written statement on Friday (20/4).
He is optimistic that returning to a simple and natural way of storing life stories will create the next big wave of social media.
Since its inception in July 2013, KWAI has spread to various cities in China and has also been popular in remote rural areas. Currently KWAI active users have reached 120 million users per day. This makes KWAI the largest social media platform in China. Due to the rapid development in China, KWAI also began to spread to other countries in the world quite rapidly. At the end of October 2017, the app has entered the South Korean market with download rates reaching over 10 million in less than a month.
Based on information from APP Annie which is an app analytics company, on October 26 and November 3 in 2017, KWAI ranked first in the ranking of a short video app download in South Korea.
In keeping with the development of today's youth lifestyle, more and more people use KWAI to expose their lives through the application. Every day, over 15 million videos are uploaded to KWAI apps, including popular Korean stars like G-Dragon, IU, Suzy, Lim Yoona, Twice, and others. In Indonesia today many ordinary users who enjoy making videos in KWAI and has been widely watched by many users making them popular and become a celebrity KWAI.
"We understand the user market of social video applications well and are always working to deliver what users need in Indonesia to get the best benefits for their social and financial lives," said Country Manager of KWAI GO Indonesia, Gagan Gandara.
The more popular videos uploaded, the more chances of earning revenue. KWAI delivers KWAI KOIN for every popular video. KWAI KOIN is a reward system provided in the form of coins which means one coin worth Rp1.000.
"The rise in popularity of KWAI GO is driven by the development of digital lifestyle trends among gadget users among them marked by increasing video sharing activities," said Gagan Gandara.
Seeing the many benefits, users are increasingly interested to use KWAI GO and make it as the shortest favorite video sharing app. The success of KWAI in Indonesia market is of course can not be separated from company strategy. In this year, KWAI is intensively educating KWIN KOIN usage and benefits to the people of Indonesia.
Given the more types of content that must be maintained to create a healthy environment for Internet users, Kwai conducts direct and routine checks every month.
In March, with quick action, KWAI has cleared over 430,000 inappropriate short video accounts and closed more than 25,000 accounts per day.
In recent years KWAI in China has launched a new feature called "Parental Control Model" which is the latest feature of the world's first short video that provides special protection for minors, which shows KWAI's social responsibility and concern for children in underage.
In April 2018, KWAI held a roadshow in five cities in Kalimantan and Sulawesi to solicit KWAI KOIN to creative communities.