Yes, I was speaking to you, not to your audience in my comment. Of course, for marketing, technical terms wouldn't be used and the idea would be conveyed in terms that the public understand, using a simple example of what's possible. I thought that would be obvious without saying.

But it's a good lesson for others who wish to promote crypto to average internet users, avoid technical terms and lay out using an example case, what the user could benefit from adopting the technology being promoted.