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I already wrote about upcoming ICO from Croatia, BEYOND SEEN SCREEN,
I am part of the team and my job is video marketing for the product(app) and the Ico related topics. So I decided first to share my newest video on #dtube even before it is added to the BEYOND SEEN SCREEN official site.

About the app

BSS application allows you to scan the video content that you're watching with your smartphone or tablet and you can easily and quickly get more information about it.
All you need to do is focus your smartphone on your video content.

The Market

Using Beyond Seen Screen platform, any video clip becomes a powerful informative, educational and interactive entertainment and marketing tool.

We have detected several market segments that might be interested in this type of service:

• Producers of video content:
• Offer to end users information about the video that they are watching, the eventual promotions and interesting attractions such as the AR games, or access to the wider world beyond the content of the video. For example:
• The film - about a true story on which the film was made, soundtrack, cast, plot, commentaries, behind the scenes, funny scenes
• Music - song lyrics, commentaries, exclusive interview
• Documentary film - e.g.: about killer whales, link to the donation to save killer whales, Wikipedia link
• Cartoon - voices cast, "deleted" scene
• Movie trailer - purchase tickets for the same

Marketing companies:

• Film - buying content, e.g. a watch that main actor wears
• Music - the purchase of albums
• Cartoon - link to purchase this cartoon
• Advertising - a link to purchase the displayed

For providers of marketing services there is another challenge. On cable TV channels, Netflix and the like advertisers can not display their advertisements and thus lose profits. Platform Beyond Screen Seen enables them to do so

• Customers premium versions of mobile applications:

• Exclusive content

• Contests

• Exclusive chat rooms

• Community

All of the above makes sense if end users were interested in additional information on the video content. Research shows that:

• 45% of users between 18-34 years and 55% of users from 35 to 54 years used smartphone while watching TV

• 61% requested additional information while watching TV

• Almost 50% of search products while watching television

• 27% purchased products while watching television

• 23% of all Internet searches via smartphones has to do with what you watch on TV

• 28% will look for the product that is being advertised and get the information you need.

All information about app and ICO you may need you can find here:

ICO SITE - http://ico.beyondseenscreen.com/

OFFICIAL SITE - https://www.beyondseenscreen.com/

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▶️ DTube
▶️ IPFS