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RE: Flushing money down the toilet - Do you 'cash grab' or relationship build?
We run a small business which involves some repair work and we always try to "cultivate" our customers. On the one hand my husband does a good job so it won't need repair again, but he's always willing to work with the customer on price or do a bit more than expected for the agreed fee.
And they will come back if they feel taken care of. And send their friends!
While we do take the money and run, we consider that we're planting a seed for the future.