Tips for Data Driven HCI Research - Lessons Learned From the Past Presidential Election

‘Data-Driven’ Campaigns Are Killing the Democratic Party is an article from almost a year ago. But I still revisit this article from time to time.

I'm not a very political person, so the political sides of the story don't mean much to me, but I find the illustrated pitfalls and implications of data-driven work very interesting and noteworthy.

The questions posed in the article I keep coming back to are:

1. What’s your message?
2. What “issues” make your message important?
3. How did you discover these issues?
4. How did you solve these issues?
5. Do you have a good exemplary story that describe these steps?

I find this mental exercise of going through these questions almost like filling out a good template for writing an HCI systems paper.