When I signed up for my reward, I just sat back and waited for it. For several months I had no idea how the foundation operated or that I can and should help promote it. I think a newsletter that automatically gets sent to all members (with an option to unsubscribe) would be a good way to get more people on board with the social promotion.
@cstrimel - I agree! But then again I imagine that they're quite busy - comms with 'members' can get put to the back of the list. But yes, a monthly/ quarterly update from the SCF would be great.