Background

QUOINEX is a top-tier cryptocurrency exchange launched in Q2 2014, it allow users to exchange FIAT currencies with cryptocurrencies. It is regulated by Japan Financial Services Agency (JFSA), hence cryptocurrencies that are onboarded requires JFSA’s approval.

QRYPTOS is an alternate cryptocurrency exchange launched in Q2 2017, it allow users to exchange between altcoins. This is different from QUOINEX as the altcoins listed were not regulated by JSAF.

Both QUOINEX and QRYPTOS place high emphasis on regulation compliance and user security which makes it appealing to Institutional Investors.

It is stated in the Whitepaper that QUOINEX and QRYPTOS exchanges will eventually be combined into LIQUID Platform. QUOINE has stuck fervently to this specified direction while majority of the blockchain projects have otherwise adapted or crumbled.

This has showed tremendous foresight by the QUOINE Management Team.

I have covered QUOINE Project extensively in my past written articles which can be found here:
ICO Review: QASH Token
ICO Review: QASH Token (Part II)
Post-ICO Review: QASH Token

Getting Back to QUOINE

It has been 6 Months since QUOINE ICO whereby I have last written anything about QUOINE.

There has been many new Blockchain ICOs in the market which has been more hyped up. $QASH Investors that have bought into the project since ICO are seeing price action happening across the fence and $QASH market prices have not met investors expectations that have been plucked from the sky by crypto influencers.

My Verdict: Buy and Hold

I’ll admit: I have been really quiet on my views on QUOINE since my initial articles on QASH ICO Reviews which has accumulated over 10K page views.

Since then I have been providing QUOINE with some Product Marketing Consultancy Services. Mainly contributing some ideas into the platform development as well as providing competitive analysis against some top-volume but unregulated exchanges.

This has been a really eye-opening experience of the culture at QUOINE as described by Matt in his Medium. I had the wonderful opportunity to work along side Katherine and I am glad that one promising area of QUOINE development is coming into fruition: ICO Listing.

The ICO Market

Traditionally, Singapore has been a very strong and vibrant place for venture capitalists as the principals-based regulators are very supportive of the startup scenes in the country. It is very natural that it has very quickly become a hot-bed for many Initial Coin Offerings (ICOs).

There has also been a shift of Venture Capital moving into crypto startups and ICO funding as highlighted in this Bloomberg article here.

I am a regular attendee of Cryptocurrency Meetups in Singapore and the ICOs Ecosystem in Singapore is so diverse. There are many groups of experts and specialists offering their services covering technical and marketing aspects as well as smart contracts security and legal compliance that are necessary to consider as part of an ICO Listing.

While a typical ICO listing would seek to raise a figure from 20M — 35M USD. It was a substantial amount and considerably lesser effort than compared to raising funds via seed funding from venture capitalist.

With QUOINE being one of the MOST successful ICO in blockchain history, there was naturally many blockchain projects which were very interested in listing on QUOINEX and QRYPTOS.

This is very good business for QUOINE. Not only does QUOINE get incentivised in trade volumes on QUOINEX and QRYPTOS, but they are also able to leverage on their huge membership base and well-established marketing team to promote these ICOs.

$QASH Token Holders have benefited exceedingly with the increased utility of the token which are required for listing fees for these coins.

With ICO Mission Control, it allows key processes of the ICO listing process to be automated hence reducing the Go-To-Market duration. QUOINE is also very particular of the ICOs that are listed on QUOINEX and QRYPTOS. They do the necessary due diligence as described in their Medium Article.

I had the opportunity some time back to have a conversation with QUOINE Business Operations Head, Seth Melamed to understand QUOINE’s ICO or Coin Listing Strategy.

Future-Proofed ICO and Token Listing Strategy

What astounded me is that this strategy was so future-proofed and how it is contributing to the success of QUOINEX and QRYPTOS right now and even more so during the “crypto-winter” phase in Early 2018.

As shown below, public interest (as indicated by the number of Google Searches) for both “Bitcoin” and “ICO” has dropped since its peak in December 2017 causing majority of cryptocurrencies to be trading only as a fraction of its peak.

Snapshot: Google Trends (Search Term: ICO)

Another market shift is also due to the possible re-classification of ERC-20 token as a security by the SEC and US Regulators.

While QUOINE is still in its early stages of LIQUID development plan, QUOINEX and QRYPTOS handles the bulk of the trading volume.

It is very critical to notice one area which QUOINEX and QRYPTOS stands out from the rest of the exchanges before LIQUID starts operations in the later part of 2018.

Snapshot: Coinmarketcap.com (Dated: 19/May/2018)

As you can see above, both QUOINEX and QRYPTOS actually see a significant portion of trading volume. This volume has been growing steadily since the start of 2018.

The lion share of this trading volume has come from tokens / coins which QUOINE have onboarded thru their ICO. These tokens / coins would not typically fall into the Top 100 coins / tokens cathegory in terms of market cap size.

Top 100 coins / tokens would typically be well-listed and established in other top-volume exchanges. QUOINE knows this and have decided to focus its market development and relationship with projects that QUOINE perceive to have immense market potentiality as compared to current over-hyped coins. Whereby the perceived gains would be already realized thru speculation and hype.

Snapshot: Coinmarketcap.com (Dated: 19/May/2018)

One fantastic example is Enjin who is also headquartered in Singapore. Even though, Enjin is listed on Binance which is really popular in the consumer trading space, the combined trading volume of $BTC and $ETH pair on QRYPTOS trumps Binance almost 2X.

This is because there is alot of marketing effort put in by QUOINE to promote the newly listed coins / tokens and this is not only thru attractive competitions like Lamborghinis giveaways, but valuable insights with live questionnaire sessions with key management personnel on the project.

This will greatly provide key information and assurance to invest in that new ICO or newly listed token.

Another edge that trading on QUOINEX have over other exchanges: Margin Trading. Couple this trading on small-cap coins. This will ensure that your crypto-dreams will be realized in a night rather than in a month ;) This will be available on QRYPTOS or LIQUID in due time.

QUOINE joint AMA with Enjin

Conclusion

As the market ecosystem shifts with new competition and regulations, QUOINE remains steadfast to their market approach to winning consumers and institutional traders. This is due to great foresight by QUOINE Management.

This is done providing a reliable, well-regulated and top-notch security platform in the form of QUOINEX and QRYPTOS, which will be merged into LIQUID.

While $QASH looks like a fantastic BUY with current market price now, the unrealized potential of QUOINEX, QRYPTOS and LIQUID cannot be denied.

Sign Up Now to be ONE Step Ahead of the Others!

Links:
QUOINE
QUOINEX
QRYPTOS
LIQUID

Disclaimer: This post is written under the QASH Rewards Program.

— @yeesypeasy

My Previous Written Articles on QUOINE can be found here:
ICO Review: QASH Token
ICO Review: QASH Token (Part II)
Post-ICO Review: QASH Token

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