Could it be that their choice of logo is a middle finger to the Steem community? It would not surprise me at all. After all, they are calling the token 'libra' - inspiring the idea of 'freedom' - yet charging transaction fees and aiming to make profits in the process.. All while Steem already operates for free as an alternative!

You have a good description to compare the Libra and Steem. I appreciated your though. Thanks for sharing with us. Regards.