The first OOH blockchain advertising network.

in #crypto4 years ago

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What is PowerAD?


PADcoin is an ERC20 token based on the Ethereum network and is exclusive on-platform currency for Powerad.io; the first blockchain OOH advertising platform.

PowerAD is first blockchain advertising platform that allows brands and advertisers to manage and scale advertising campaigns on consumer vehicles through our Mobile apps and real-time tracking system. With the new advances in technology, the opportunities for the development of various marketing campaigns promoting brands are rapidly increasing, as well as paying fewer financial resources than the traditional ways of advertising.

The future is bright, get ready to drive on


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The Issue


When an advertisement is distributed through a vast number of channels (enddistributor/user vehicles), tracking of performance and payment of users becomes difficult to track. Therefore, the scalability of advertisement becomes difficult to manage. Of course, multiple location tracking systems can be implemented to collect information about the advertising performance of vehicles. In addition, it would be hard to keep track of all activities in a scaled environment where we deliver advertisements to a large number of customers.

The Solution


PowerAD minimizes all these issues, and provides a simple and scalable solution for the respective issue. PowerAD is the first blockchain advertising platform that allows brands and advertisers to manage and scale advertising campaigns on private vehicles through our mobile apps and a real-time tracking system.

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PowerAD makes the following difference:


  • It offers real-time analytics, traceability, and measurability for unparallel advertising performance. With our easy-to-use platform, advertisers can:

  • DEFINE their ideal target audiences with the help of predictive data.

  • DESIGN campaigns from a plethora of available outdoor inventory.

  • RETARGET any online audience that is exposed to real-world ads, increase sales & conversions.

  • MEASURE the performance of multi-channel campaigns in real-time with live analytics, understand attribution, and return on ad spend (ROAS).

  • ADAPT campaigns’ location, duration, and audience using geospatial data.

Economic growth


The more locations/franchises opened that many clients and users in the system. The more users in the system — the more tokens they need.

Currently PowerAD has three franchises running in: North Macedonia, Nigeria, Bulgaria and one to be launched in Tanzania. By the end of 2022 PowerAD will be running more than 20 franchises all around the world and will be available to use in more then 100 cities.

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Potential benefits


  • PowerAD shares up to 30% of its campaign income with drivers.
  • If the client uses 10.000PAD to run a campaign, up to 30% of the PADCoin is allocated to drivers, appointed on that advertising campaign.
  • 70% of the PADCoin will be burned via smart contracts.
  • PowerAD will burn all tokens that have been used on the platform quarterly until we reach a maximum supply of 100.000.000 PADCoin.

Some of the Global Marketing Analysis (GMA) are:


  • 34.21B US global advertising market.
  • 3.8% market growth - Europe & Central Asia.
  • PowerAD expected annual growth: 10 countries / 50 brands / 100 cities / 10.000 users.

Turning vehicles into moving billboards


Brand your car, drive as usual, earn PADCoin and get rewarded

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Drive and earn

PowerAD allows you to make money while driving your car! Connect with any brand through the mobile app, turn your car into a mobile billboard and start earning now!

Passive income

Earn extra income while driving your car and going about your daily activities!

Safety

Our removable advertising vinyl films will not damage the paint of your car. They even have the added benefit of protecting your car from road debris.

Community & Social impact

Promote your favorite brand and WOW the people on the street. The stickers are with unique designs and will make your car stand out from the crowd!

App rewards & Perks

Instant access to awesome exclusive deals just because you’re an PowerAD driver.

Turn heads into customers


Plan, buy and deploy exceptional OOH and digital advertising campaigns at any scale.

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The first fully-automatic blockchain OOH advertising platform.


Choose your location

Whether it’s a part of a city or the whole country, we help you select drivers that suit your needs.

Track your ads

Real-time tracking of all campaign vehicles.

Analytics and real-time data

Our platform provides you with data throughout your entire campaign, allowing you the ease of measuring campaign results while you focus on growing your business.

Token Details:


  • START TIME: 15 Mar, 2021
  • TOKEN NAME: PADCoin
  • TOKEN SYMBOL: PAD
  • TOTAL SUPPLY: 200,000,000
  • TOKENS OFFERED: 100,000,000
  • PRIVATE SALE: 10,000,000 PAD
  • IEO CROWDSALE: 90,000,000 PAD
  • IEO HARD CAP: 22,500,000$

Tokens allocation and Distribution


Secured ways to purchase Padcoin tokens: Bitcoin (BTC), Ethereum (ETH), fiat payments (USD)

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Meet Our Team


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To conclude:


PowerAD is advertising platform which decentralize the way advertising is distributed to the end users and gives possibilities to a single person to benefit from this. PowerAD is advertising platform who pays people to advertise on their car. It is advertising platform that allows Brands and advertisers to create, manage and scale advertising campaigns on consumer vehicles. PowerAD makes simple & measurable out-of-home advertising solutions for our modern world - We make launching outdoor advertising as easy as posting a Facebook ad. PowerAD has the technology to make buying out-of-home media trackable, easy, and at-scale, by leveraging a pool of outdoor assets on our easy-to-use marketplace platform.

Useful links to the project



AUTHOR

Bitcointalk Username: DEWI08
Telegram Username: @dhewio8
Bitcointalk url: https://bitcointalk.org/index.php?action=profile;u=894088
ERC-20 Wallet Address: 0x53D1Ea8619E638e286f914987D107d570fDD686B

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